Rick Watson is the CEO and Founder of RMW Commerce Consulting, which provides eCommerce strategy consulting to help businesses accelerate their go-to-market processes. Rick founded the company after spending more than 20 years as a technology entrepreneur and operator in the eCommerce industry with companies including ChannelAdvisor, BarnesandNoble.com, and Pitney Bowes.
During a partnership with WHP Global, he was a critical resource in architecting the WHP+ platform, a turnkey DTC digital eCommerce platform powering AnneKlein.com and JosephAbboud.com. Rick hosts the podcast The Watson Weekly, where he shares his unbiased, expert take on the retail sector’s biggest news and executives. As a television and conference speaker, he has been featured on national news programs and a number of retail-focused industry events.
Supply chain and logistics are some of the most crucial components of eCommerce. But, this environment is becoming increasingly volatile and uncertain as brands wonder where they should market, store, and ship their products. So, how are each of the major platforms managing their supply chains, and what should you consider before making a decision?
According to eCommerce strategist Rick Watson, TikTok and Shopify are planning to leverage virtual supply chain strategies for brands and retailers to ship their products. Yet, the question remains regarding where this inventory will be stored, so businesses must evaluate and select third-party fulfillment options. Conversely, Amazon has acquired excess inventory, so it’s essential to liquidate your products to avoid storage fees. When assessing your options, Rick maintains the value of collaborative planning to communicate strategies.
In this episode of The Digital Deep Dive, Aaron Conant sits down with Rick Watson, CEO and Founder of RMW Commerce Consulting, to talk about supply chain and logistics trends. Rick explains how TikTok is entering the eCommerce supply chain, Amazon’s methods for liquidating inventory, and how brands should consider Shopify’s logistics strategy.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
Matt Snyder is the Vice President of Online Retail at Vari, a company that provides office furniture and offers space-as-a-service workspaces. As a revenue generator, he has over 15 years of experience growing DTC, B2C, and B2B companies within the eCommerce space and Amazon’s marketplace. Matt focuses on building long-term growth by developing alternative sales channels and product lines that complement overarching omnichannel strategies. Before Vari, he was the President, Co-founder, and a board member at Lovepacs and the eCommerce Account Manager at Woot.
Studies show that 66% of all customers begin their product searches on Amazon, making it a growth opportunity for brands. Yet, selling on Amazon involves risks, including unauthorized sellers and keyword and product cannibalization. So, how can you develop a strategy to protect your brand?
According to Matt Snyder, there are costs to selling both on and off Amazon, so connecting with the customer to generate brand awareness and mitigate competition is paramount. Amazon offers tools such as DSP for brands to develop content and purchase ads to reach target audiences, analyze key metrics, and drive conversions. To protect against cannibalization, you can offer exclusive products on Amazon with a broader catalog on your website.
In this episode of The Digital Deep Dive, Aaron Conant welcomes Matt Snyder, Vice President of Online Retail at Vari, to talk about the costs and benefits of selling on Amazon. Matt describes how to build brand awareness and limit unauthorized sellers and cannibalization, the Amazon advertising tools and strategies brands should leverage, and the importance of developing partnerships to optimize brand awareness.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
Sean Lee is the Co-founder and President of Cincy Brands, a brand management platform that acquires and accelerates better-for-you consumer goods brands. In his role, he leads M&A, marketing, sales, and commercial functions for Cincy Brands and its portfolio companies. As a marketing executive, Sean has leadership experience in brand-building innovation, digital marketing, eCommerce, general management, and P&L ownership across diverse sectors and business environments. He founded Procter & Gamble’s Zevo brand by identifying the addressable market and product-to-market fit and launched it as a digitally-native brand.
When it comes to brand growth, revenue diversification is a profitable endeavor that allows you to acquire additional funds, sell your brand, or build your portfolio. So, what are some business models you can implement to diversify your revenue and scale effectively?
According to Sean Lee, there are two main business models to leverage based on individual brand goals. The first model involves acquiring multiple retail channels to mitigate losses and maximize brand value for potential sales. International expansion amplifies brand exposure but requires careful consideration of factors, including registration and translation. To optimize this model, it’s essential to establish international partnerships. By developing a personalized marketplace strategy, you can expand your reach and increase profits.
In today’s episode of The Digital Deep Dive, Aaron Conant chats with Sean Lee, Co-founder and President of Cincy Brands, about diversifying revenue to scale and optimize value. Sean discusses how brands can allocate their advertising costs, the benefits and drawbacks of international expansion, and advice for acquiring and distributing content.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
Jehan Hamedi is the Founder and CEO of Vizit, an AI-powered visual brand performance platform. The software enables teams to measure, manage, and optimize their image effectiveness at every stage of the customer journey to make the best impression with target audiences. In 2022, the company was named one of Boston’s Top 22 startups to watch by BostInno.
As an AI entrepreneur, inventor, digital marketer, and enterprise technology leader, Jehan has spent his career building and commercializing AI software products to help Fortune 1000 companies harness the power of consumer opinion to make smarter product, marketing, and commerce decisions. He has supported dozens of major global companies’ first integrations of AI to better understand and take action on consumer opinion, including Google, Twitter, PepsiCo, and Mars.
In the retail media space, visual content is the #1 driver of conversions. Yet, many brands regard this form of content as a cost rather than an asset to their business. As a result, they lack the strategies required to optimize content effectively for their audience. So, how can you enhance your visual media strategy to analyze and generate conversion rates?
The first principal step in content optimization is investing in a visual analytics strategy to measure your content’s effectiveness. This requires determining your target audience and the ideal shoppers you’d like to convert. According to Jehan Hamedi, each image has an ideal customer that differs by marketplaces, behavioral demographics, and shopping habits. AI allows you to analyze visual data by simulating how a specific audience reacts to your imagery. With these approaches, you can hone your content to generate new leads.
In this episode of The Digital Deep Dive, Aaron Conant welcomes Jehan Hamedi, Founder and CEO of Vizit, to talk about analyzing and optimizing visual content. Jehan shares the importance of curating content for different marketplaces and customers, advice for launching content internationally, and the benefits of AI to streamline visual data analytics.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
Matt Krueger is the Vice President of Digital (Amazon & DTC) at EastPoint Sports, a wholesaler that designs and delivers home recreational products. With over 10 years of experience in the eCommerce space, he began his career executing DTC and brand manufacturing strategies for Footlocker before transitioning to global marketplaces on Amazon. Matt focuses on spearheading marketplace strategies and eCommerce operations, with an emphasis on strategic planning, multi-channel marketing, and online merchandising. He has specific experience in digital shelf strategy, P&L management, market planning, and Amazon Marketing Services (AMS), among other areas.
In the DTC eCommerce space, market costs — namely shipping, retail, and advertising — have increased by 30-40%, consequently reducing profits and increasing delivery times. So, what do these cost increases entail for your business, and how can you allocate expenses to maximize revenue?
DTC expert Matt Krueger recommends implementing a P&L (profit and loss) strategy in each aspect of your business to assess and prioritize operations. To leverage this strategy, it’s best to analyze each SKU (stock-keeping unit), categorize your products, and optimize your selling channels. With a driven team of data analytics experts, you can strategize your profit margins to structure your business around cost and market trends.
In today’s episode of The Digital Deep Dive, Aaron Conant chats with Matt Krueger, Vice President of Digital (Amazon & DTC) at EastPoint Sports, about the costs of running an eCommerce business. Matt shares how cost increases affect eCommerce business operations, strategies for navigating shipping and handling costs, and how brands should allocate advertising and marketing costs.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
David Glick is the Chief Technology Officer at Flexe, a company that provides the world’s largest retailers and brands with technology-powered, omnichannel logistics programs. In his role, he is responsible for the design and development of the Flexe Logistics Platform. Before Flexe, David spent 20 years building key components for Amazon’s retail and operations technology. He led a team of professionals to build Amazon’s Automate Pricing system, many features in the platform’s Warehouse Management System, and various transportation systems.
When it comes to direct-to-consumer (DTC) distribution and fulfillment, many eCommerce brands lack an efficient operational strategy, resulting in diminished warehouse capacity and lengthy shipping times. So, how can you streamline your operations to replenish inventory and reduce vendor lead times?
One essential action brands should take is to store their inventory in hyperlocal facilities close to the consumer by building a multi-node network offering direct fulfillment. Flexe is a platform that allows businesses to store inventory in a single digital-powered warehouse that ships to multiple channels, including Amazon, Walmart, and Target. With this method, you can reduce your replenishment and lead times by hours or days.
In today’s episode of The Digital Deep Dive, join Aaron Conant as he interviews David Glick, Chief Technology Officer at Flexe, about optimizing your fulfillment strategies. David explains how brands should consider various fulfillment options, Amazon’s Inbound Cross Dock (IXD), and how to manage supply chain operations.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
Adam Epstein is the Co-president of Perpetua, an eCommerce advertising software helping brands, media agencies, and Amazon sellers improve retail media ad performance with AI-powered automation. The company has offices in Toronto, London, Berlin, Tokyo, Shanghai, and Sao Paulo, with over 3000 customers providing over $1 billion in managed ad spend. As a technology entrepreneur and executive, he has experience in SaaS, business and corporate development, sales, operations, strategy, partnerships, and product management. Before Perpetua, Adam was the General Manager at Paytm and the Vice President of Velocity Mobile Ltd.
When developing an advertising strategy on Amazon’s marketplace, precision is pivotal in driving traffic to your storefront. Yet, many brands lack an effective strategy and struggle to obtain key data and insights. So, how can you hone your advertising approach to drive profitability?
One common method to employ is a dayparting strategy, which allows brands to schedule their ads for specific times to target audiences more effectively. With Amazon Marketing Stream, you can access your performance data in real time, including attributed sales, conversion rates, click-through rates, and impressions. This service streamlines any advertising strategy to optimize campaigns and drive traffic.
In today’s episode of The Digital Deep Dive, Aaron Conant chats with Adam Epstein, Co-president of Perpetua, about enhancing your Amazon advertising strategies. Adam explains how Amazon Marketing Stream enhances advertising strategies, how brands can allocate their advertising budgets to drive traffic, and key considerations for creator and OTT campaigns.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
John Ghiorso is the Senior Vice President of eCommerce at Media.Monks, a global marketing services company. He is also the CEO and Founder of Orca Pacific, a full-service Amazon and eCommerce agency that brings cutting-edge strategies and managed services to over 100 industry-leading brands, including Reebok, Godiva, Levi, and Mars. The company completed a merger with Media.Monks in 2020.
In his role, John leads Media.Monk’s performance and enterprise teams which are composed of former Amazonians and top industry experts. With a decade of Amazon expertise, he has built a reputation for approximating industry reactions and forecasting shifts within Amazon’s marketplace. His insights have been featured in publications such as the Wall Street Journal, Forbes, Vox, and Modern Retail.
The advancement of Web 3.0 brings about modern technologies such as virtual and augmented reality that will transform customers’ shopping experiences. So, how can you leverage these technologies to stay ahead of eCommerce trends?
According to John Ghiorso, one impending technology that has functional implications for retailers is augmented reality (AR) glasses. This device would provide consumers with 3D renderings of an item to influence their purchasing decisions. By developing a strategy that combines physical and digital stores for experiential involvement, brands can gather practical insights and data on each aspect of the customer journey.
In today’s episode of The Digital Deep Dive, Aaron Conant talks with John Ghiorso of Media.Monks and Orca Pacific about how brands can prepare for the future of eCommerce. John discusses Web 3.0’s technologies and their impact on consumer purchasing, how retailers can leverage AR to improve the customer experience, and the effects of technological changes on consumers and brands.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
Hannah Blackburn is the Co-founder and Director of The Hawkers Club, a company that helps vendors and sellers solve their most pressing challenges and navigate eCommerce marketplaces, including Amazon and Target. In her role, Hannah advises online sellers and vendors on how to directly position their brands and value offerings as Amazon partners to increase profitability and revenue.
Before co-founding The Hawkers Club, she joined Amazon as a brand specialist with an initial focus on vendor excellence and marketing before transitioning to stock management and profitability. Since she’s written the business logic powering some of the algorithms that run Amazon, Hannah knows how you can systematically make profitable decisions that Amazon’s algorithms reward.
Amazon’s direct import is an excellent opportunity for brands to sell their products internationally and expand their reach. But, utilizing this service requires strategic planning since there are many factors to consider, including pricing and inventory. So, how can you optimize direct import to drive growth and maximize revenue?
The first action vendors should take is to prepare their pricing structures. Brands must adjust their product value to coordinate with stock increases, so it’s essential to correlate pricing with profit margins. Hannah Blackburn suggests implementing a MAP (Minimum Advertised Price) Policy to determine the most beneficial pricing. When assembling inventory, it’s crucial to consider lead times and establish production dates accordingly. With the right strategies in place, you can capitalize on direct import to amplify your impact.
In this episode of The Digital Deep Dive, Aaron Conant sits down with Hannah Blackburn, Co-founder and Director of The Hawkers Club, to discuss considerations surrounding Amazon’s direct import. Hannah explains the criteria for direct import, how brands can prepare their pricing and inventory, and best practices for optimizing the service.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
Zac Garthe is a Founding Partner at Copernicus Law, a firm specializing in intellectual property, online enforcement, and litigation. As a former chemist turned lawyer, he focuses on intellectual property law with an emphasis on online enforcement and litigation. Zac is also the Chief Executive Officer at Sigil, Inc., a company that protects online prices for consumer brands in the omnichannel eCommerce space.
When it comes to patent infringements, court proceedings can be a long and arduous process, with many disputes remaining unresolved. So, how can you streamline the procedure and effectively manage violations by unauthorized sellers?
The Amazon Patent Evaluation Express (APEX) program offers a viable option to remove unauthorized listings. After filing a complaint, Amazon will procure an independent evaluator to assess the patent infringement. Both the brand and the seller must fill out a contract and agree to the proceeding, upon which Amazon will provide you with a patent attorney. According to Zac Garthe, only 15% of sellers will agree to the proceeding, with the majority yielding, prompting Amazon to remove their listing. With this program, brands can regain control of their patents in as few as four months.
In today’s episode of The Digital Deep Dive, Aaron Conant sits down with Zac Garthe, Founding Partner at Copernicus Law, to discuss Amazon’s patent infringement program. Zac shares Amazon’s process for identifying violations, the benefits of leveraging this program, and tips for approaching legalized patent disputes.
BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.
