What Prime Day Results Mean for Q4

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What Prime Day Results Mean for Q4

Rick Watson

Rick Watson is the CEO and Founder of RMW Commerce Consulting, which provides eCommerce strategy consulting to help businesses accelerate their go-to-market processes. Rick founded the company after spending more than 20 years as a technology entrepreneur and operator in the eCommerce industry with companies including ChannelAdvisor, BarnesandNoble.com, and Pitney Bowes. 

During a partnership with WHP Global, he was a critical resource in architecting the WHP+ platform, a turnkey DTC digital eCommerce platform powering AnneKlein.com and JosephAbboud.com. Rick hosts The Watson Weekly podcast, where he shares his unbiased, expert take on the retail sector’s biggest news and executives. As a television and conference speaker, he has been featured on national news programs and many retail-focused industry events.

Here’s a glimpse of what you’ll learn:

  • Was Amazon Prime Day a success for the seller marketplace?
  • Aaron Conant and Rick Watson predict Amazon holiday shopping trends
  • Rick predicts growth trajectories for brick-and-mortar and Amazon
  • The future of AI in the eCommerce space
  • Does deep discounting affect company profitability?
  • How fulfillment center speeds contribute to Amazon’s growth
  • How retailers could benefit from headless eCommerce
  • The importance of re-platforming and how it affects overall integration

In this episode…

Amazon Prime Day results predict how well the company will perform in Q4. If Prime Day sales are strong, it suggests that consumers are spending money and that Amazon is still a popular destination for online shopping. A lucrative Prime Day could lead to substantial sales in Q4, which is typically the most critical quarter for retailers.

However, Rick Watson, an eCommerce strategist, explains there are other factors to consider when interpreting Prime Day results. Prime Day is a promotional event that can be a false indicator of how well Amazon will perform regularly. To remain ahead of the competition, the retailer must consider that its competitors will likely offer deep discounts, too.

In this episode of The Digital Deep Dive, Aaron Conant welcomes the Founder and CEO of RMW Commerce Consulting, Rick Watson, back to the podcast for a holiday preview of Q4. Rick and Aaron also address growth trajectories for Amazon and brick-and-mortar, how deep discounts affect company profitability, and how re-platforming affects integration and headless eCommerce.

Resources mentioned in this episode:

About BWG Connect...

BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

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We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.

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BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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