Corey Apirian

Corey Apirian is the CEO of Davinci Micro Fulfillment, a full-service logistics company that uses technology and partners with brands and retailers to help market, sell, fulfill, and ship their products. As an accomplished supply chain and operations leader, Corey has over 15 years of senior management experience. With more than 20 years of experience in the eCommerce fulfillment industry, Corey has been drop shipping for every major retailer since 2004 and has launched over 50 different subcategories through individual online and brick-and-mortar channels.

Here’s a glimpse of what you’ll learn:

In this episode…

In the eCommerce space, Amazon is experiencing volatile changes, including simultaneous inventory shortages and surpluses, limited warehouse space, and fluctuations in consumer spending. As Q4 approaches, how can you control your inventory to meet consumer demands and sell products?

Corey Apirian emphasizes the importance of diversification strategies to manage orders, expand capabilities, and optimize infrastructure. The most effective diversification tactic entails leveraging various direct fulfillment centers that allow you to place your products in hyperlocal facilities to expedite delivery and minimize outbound freight costs. You can also expand into multiple marketplaces to maximize product availability. With the right technology and a holistic approach to inventory, fulfillment, and delivery, you can create a successful selling model that prepares your brand for the future of eCommerce. 

Tune in to this episode of The Digital Deep Dive as Aaron Conant sits down with Corey Apirian, CEO of Davinci Micro Fulfillment, to analyze Amazon inventory and fulfillment trends. Together, they talk about how brands can prepare for Q4 during inventory shortages, opportunities and risks for the future of Amazon, and holistic eCommerce approaches.  

Resources mentioned in this episode:

Sponsor for this episode...

BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.

We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.

If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.

 

Corey Apirian

Corey Apirian is the CEO of Davinci Micro Fulfillment, a full-service logistics company that uses technology and partners with brands and retailers to help market, sell, fulfill, and ship their products. As an accomplished supply chain and operations leader, Corey has over 15 years of senior management experience. With more than 20 years of experience in the eCommerce fulfillment industry, Corey has been drop shipping for every major retailer since 2004 and has launched over 50 different subcategories through individual online and brick-and-mortar channels.

Here’s a glimpse of what you’ll learn:

In this episode…

With the supply chain industry shifting to digital mechanisms, many marketplaces now offer micro fulfillment services to meet evolving consumer demands. Yet, brands are struggling to adjust to this shift, and some still rely on traditional fulfillment methods. So, what steps can you take to transition to micro fulfillment?

When shifting to micro fulfillment centers, it’s critical to balance your supply chain operations by leveraging both eCommerce solutions and your chosen marketplace. This entails analyzing consumer sales data through methods such as shopping cart and buying analyses to meet demands. Once you’ve compiled all the relevant data, you can use micro fulfillment centers to ship your products directly to the end consumer from hyper-local facilities.

In today’s episode of The Digital Deep Dive, join Aaron Conant as he talks with Corey Apirian, CEO of Davinci Micro Fulfillment, about adopting micro fulfillment services to meet customer demands. Corey explains how eCommerce fulfillment has evolved, how brands can adopt sustainable practices, and what brands should consider when utilizing Fulfillment by Amazon (FBA).

Resources mentioned in this episode:

Sponsor for this episode...

BWG Connect provides executive strategy and networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies, and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting-edge and provide our clients with best-in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, from start-ups to Fortune-100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.

We have held to the philosophy of providing high-level insights and actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.

If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to aaron@bwgconnect.com or Tiffany@bwgconnect.com.

The supply chain industry is constantly evolving to meet the fast-paced consumer demands for fulfillment, shipping, and delivery. Third-party logistics companies (3PLs) are not always equipped to handle these demands, and many brands lose profit due to inconsistencies in their distribution networks.

So, how can you ensure that your brand meets consumer demands?

Transition to Micro Fulfillment Centers

While 3PLs are useful in handling distribution and shipping, their warehouses are often located far from the end customer, and brands can lose control of their operations.

The more efficient option: micro fulfillment centers. These centers handle multiple aspects of the supply chain, including assortment, network optimization, replenishment, fulfillment, and data analytics, in convenient locations close to the customer. By transitioning to micro fulfillment, you can seamlessly connect your operations to regain control of your brand.

As Corey Apirian, CEO of Davinci Micro Fulfillment, says, leveraging micro fulfillment requires understanding the customer’s needs and the facilities you should be selling from. Once you take that next step, you can maximize the customer experience and grow your brand.

How Brands Can Meet Delivery Demands

According to Corey, 99% of all brands and retailers will offer same-day delivery by 2025. So what can you do to ensure your brand aligns with the industry’s development?

For starters, it’s important to optimize your fulfillment channels. To achieve this, Corey recommends taking an omni-channel approach and choosing hyperlocal facilities to place your products. Corey also notes that being in close proximity to your customer allows you to digitize and better evaluate consumer data to meet delivery demands with precision.

The Benefits of Using Automated Fulfillment Centers

While micro fulfillment enhances predictability in the supply chain, it still requires you to manage your day-to-day operations. That’s where automated micro fulfillment centers come in.

With automation, you can decrease your footprint and maximize your throughput. This fulfillment method is especially beneficial for brands with larger service levels. After all, you don’t want to be handling everything manually when you’re receiving thousands of orders an hour.

Corey affirms that automated micro fulfillment centers will keep your cost structure down and help you efficiently satisfy consumer demands. The result? Increased profits and a better customer experience.

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