Value-added Services to Build Consumer Trust & Increase Profitability

VIP Dinner - New York City

Jun 29, 2022 6:00 pm8:30 PM EDT

Event Description

Customers have higher expectations than ever; they buy from brands that deliver great products, experiences, and services.

Learn how you can drive more sales and better customer relationships with value-add services, including product protection and extended warranties.

Discussion Topics

  • How can you optimize your purchase conversion with different offers and services?
  • How to increase profits while improving customer experience?
  • How can you compete with Amazon and Walmart on customer experience?
  • How to turn potential detractors into champions?
  • How to keep your customer connected to your products and your brand long-term?
  • How to create engaging post-purchase experiences that improve retention and loyalty?

Event Partners

Extend

Extend uses technology to modernize the warranty industry. Their platform was built to enable any merchant to offer protection plans – regardless of size.

Connect with Extend

Guest Speaker

Rohan Shah

Founder, Head of BD & Partnerships at Extend

Rohan Shah is the Founder and Head of BD and Partnerships at Extend, an LVT firm for merchants. Extend focuses on the post-purchase experience and solving customer pain points and touchpoints after the point-of-sale. The focus is on extended warranties and product protection.

Rohan has worked in many commerce positions, including strategic marketing, product management, business development, and partnerships. He holds a Bachelor of Science degree from Stanford University. In 2021, at age 28, Rohan was recognized in Forbes 30 Under 30 list.

Aaron Conant

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Phil Edge

SVP, Enterprise Strategy at Extend

Katie Matz

Director of Sales at Extend

Event Moderator

Rohan Shah

Founder, Head of BD & Partnerships at Extend

Rohan Shah is the Founder and Head of BD and Partnerships at Extend, an LVT firm for merchants. Extend focuses on the post-purchase experience and solving customer pain points and touchpoints after the point-of-sale. The focus is on extended warranties and product protection.

Rohan has worked in many commerce positions, including strategic marketing, product management, business development, and partnerships. He holds a Bachelor of Science degree from Stanford University. In 2021, at age 28, Rohan was recognized in Forbes 30 Under 30 list.

Aaron Conant

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Phil Edge

SVP, Enterprise Strategy at Extend

Katie Matz

Director of Sales at Extend

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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