Under the Hood of Success: Unveiling Kaiser Willys' Search Transformation

Jun 18, 2024 1:30 PM2:30 PM EST

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Event Description

Join us for an insightful webinar showcasing the transformative journey of leading car parts merchant, Kaiser Willys, through innovative search and product discovery solutions. Discover how Kaiser Willys overcame industry challenges with the help of Klevu AI and Wasserman's expertise in ecommerce integration.

This webinar is a must-attend if you are looking to enhance your ecommerce search functionalities or if you are navigating the complexities of a headless implementation. Gain valuable insights into making a significant impact on customer satisfaction and operational efficiency through advanced search technologies. Register Now to secure your spot and be part of this case study journey that melds technology with practical ecommerce solutions.

BWG Connect, BigCommerce, Klevu & Wasserman invites you to participate in an interactive discussion with your peers.

As always, there will be no sales pitches and there is no cost to join.

What You Will Learn:

  • The Challenges: Understand the initial struggles faced by Kaiser Willys with their previous search solutions and the necessity for a more robust, cost-effective option during their transition to Big Commerce. 
  • The Solution: Explore how Klevu's search technology provided the needed integration, features, and pricing that matched Kaiser Willys' requirements. 
  • The Results: Hear firsthand about the improvements and ongoing enhancements in search functionality that have significantly uplifted the user experience on Kaiser Willys' ecommerce platform. 
  • The Partnership: Learn about the collaborative efforts between Kaiser Willys, Wasserman and BigCommerce during the critical migration period and how it led to a successful adoption of Klevu’s technology. 
  • The Impact: Discover the specific benefits of Klevu’s search functionalities like keyword suggestions and auto-completions, particularly important in the automotive parts industry. 

Event Partners

Wasserman Digital

Formerly Accorin, Wasserman Digital is a full-service department of Wasserman with deep experience in commerce and marketing technology. They design and build complex websites, apps, integrations and digital experiences and work with the most popular digital commerce platforms that allows them to serve B2C and B2B brands that want to grow rapidly in competitive global industries.

Klevu

Klevu is a leading provider of AI product discovery software that enables personalized search, merchandising, and product recommendations that just work. With Klevu, B2B and B2C retailers can achieve conversion rates comparable to Amazon, with many Klevu clients achieving up to 8% site-wide and 16% search conversion rates.

BigCommerce

BigCommerce is a leading Open SaaS ecommerce platform that empowers merchants of all sizes to build, innovate and grow their businesses online. BigCommerce provides merchants sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use. Tens of thousands of B2C and B2B companies across 150 countries and numerous industries use BigCommerce to create beautiful, engaging online stores, including Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, SoloStove and Vodafone.

Connect with BigCommerce

Guest Speakers

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Rachel Goodman LinkedIn

Product Manager at Kaiser Willys Auto Supply

Graham Lubie LinkedIn

Vice President at Wasserman Digital

Graham Lubie leads Wasserman's Digital division which designs, builds, manages and markets e-commerce solutions, custom applications and complex digital integrations for business-to-consumer and business-to-business companies.

Mr. Lubie began his career with the global management consulting company Accenture, followed by strategy and marketing leadership roles in the technology space. He holds a bachelor’s degree from Emory University and an M.B.A. from the Kellogg School of Management at Northwestern University. Outside of work, he enjoys science fiction novels, is an avid cook, hiker, photographer, and triathlete.

Event Moderator

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Rachel Goodman LinkedIn

Product Manager at Kaiser Willys Auto Supply

Graham Lubie LinkedIn

Vice President at Wasserman Digital

Graham Lubie leads Wasserman's Digital division which designs, builds, manages and markets e-commerce solutions, custom applications and complex digital integrations for business-to-consumer and business-to-business companies.

Mr. Lubie began his career with the global management consulting company Accenture, followed by strategy and marketing leadership roles in the technology space. He holds a bachelor’s degree from Emory University and an M.B.A. from the Kellogg School of Management at Northwestern University. Outside of work, he enjoys science fiction novels, is an avid cook, hiker, photographer, and triathlete.

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Tiffany Serbus-Gustaveson

Senior Digital Strategist at BWG Connect


BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution.

Senior Digital Strategist Tiffany Serbus-Gustaveson runs the group & connects with dozens of brand executives every week, always for free.


Schedule a free consultation call

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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