Customer Data Platforms (CDPs) are a hot topic. With limited marketing budgets, your data will unlock unparalleled customer intelligence to activate and help you win in today’s competitive landscape. Bounteous is here to help you understand the pros and cons of different CDP platforms like Salesforce Data Cloud. Join us for a discussion and learn how the right platform unifies your data to meet the needs of your customers to increase conversions and grow your business.

• The Customer Data Platform market is complex and there are several providers. What are the pros and cons that you need to consider?
• Is your company ready for a CDP and what is the readiness strategy you need to put into place to get there?
• How do you go about structuring your MarTech Architecture to automate and personalize the customer journey?
• Salesforce Data Cloud and Genie are powering the Customer 360 experience - how does this stack up against other providers?