The Online Shopper 2024 Wishlist
Jan 25, 2024 3:00 PM - 4:00 PM EDT
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
Director, Customer Experience
Karah Rosa is the Director of Client Experience at Bizrate Insights, serving as a client relationship manager in the retail space. She brings a wealth of experience in customer insight, CRM, and strategic problem-solving. Karah has deep expertise in understanding and implementing customer success strategies in the evolving e-commerce landscape.
eCommerce
An ecommerce pioneer with 30 years of experience, Lauren Freedman focuses on consumer research and developing marketing initiatives in the ecommerce vertical. She worked as the Senior Consumer Insights Analyst at Digital Commerce 360, responsible for B2C and B2B buyer insights in research initiatives, reports, and editorial coverage. Lauren has long supported top B2B practitioners and B2C retailers, having piloted the first online mystery shopping survey, which provided data to retailers for 20 years and established metrics for the industry at large. She has been a frequent industry speaker and author of “It’s Just Shopping.
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
Director, Customer Experience
Karah Rosa is the Director of Client Experience at Bizrate Insights, serving as a client relationship manager in the retail space. She brings a wealth of experience in customer insight, CRM, and strategic problem-solving. Karah has deep expertise in understanding and implementing customer success strategies in the evolving e-commerce landscape.
eCommerce
An ecommerce pioneer with 30 years of experience, Lauren Freedman focuses on consumer research and developing marketing initiatives in the ecommerce vertical. She worked as the Senior Consumer Insights Analyst at Digital Commerce 360, responsible for B2C and B2B buyer insights in research initiatives, reports, and editorial coverage. Lauren has long supported top B2B practitioners and B2C retailers, having piloted the first online mystery shopping survey, which provided data to retailers for 20 years and established metrics for the industry at large. She has been a frequent industry speaker and author of “It’s Just Shopping.
