The Data-Driven Marketers’ Networking Dinner for Retailers & Brands

VIP Dinner - New York City, NY

Jun 15, 2022 6:00 PM - 9:00 PM EDT

Event Description

Join CPG and Grocery leaders as we discuss the opportunities and challenges facing CPG companies and retailers as they look to build their 1st Party databases to better identify and understand their consumers to drive personalization in their marketing initiatives.

As privacy concerns accelerate the deprecation of 3rd party identifiers, marketers have turned their attention to 1st party data strategies. We invite you to learn more about strategies and solutions your peers have implemented to maximize the value of their 1st party data.

Discussion Topics

Strategies to overcome 3rd party cookie deprecation
Roadblocks to achieving omnichannel personalization
Growing your 1st Party Connections by understanding your best customers
How data clean rooms can scale your direct consumer relationships
Retaining customers when loyalty is fleeting
Retail Media Networks

Event Partners

Epsilon

Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. They connect advertisers with consumers to drive performance while respecting and protecting consumer privacy and client data. Epsilon accelerates clients’ ability to harness the power of their first-party data in order to enhance, activate and measure campaigns with confidence. They believe in an open, privacy-first advertising ecosystem. Over decades, they’ve built the industry’s most comprehensive identity graph to give brands, agencies and publishers the ability to reach real consumers across all channels and the open web.

Connect with Epsilon

Guest Speaker

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Mark Hertenstein

SVP, Enterprise Sales at Epsilon

Event Moderator

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Mark Hertenstein

SVP, Enterprise Sales at Epsilon

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.