Staying Ahead of the Curve in Influencer Marketing

May 18, 2023 3:00 PM3:30 PM EST

Event Description

Join us for thought leadership delving into the rapidly evolving world of short-form video content and influencer marketing. Gain insights on effectively integrating influencer-created content with paid social campaigns for enhanced engagement and ROI.

We will deep dive into emerging trends, platforms, and technologies that have the potential to revolutionize the influencer marketing and paid social campaign landscape. This 30 minute fireside chat offers a comprehensive understanding of transforming a brand's online presence through innovative and authentic influencer content.

BWG Connect & Popshorts invite you to participate in an interactive discussion with your peers.

As always, there will be no sales pitches and there is no cost to join.

Discussion Topics

  • Leveraging influencer marketing alongside paid social campaigns to maximize reach, engagement, and ROI
  • Short form videos trends from an engagement and ad spend perspective
  • If the US bans TikTok, what next?
  • Staying ahead of the curve in identifying emerging trends, platforms, and technologies in influencer marketing

Event Partners

Popshorts

PopShorts is an award-winning social media strategy & influencer marketing agency that works with the world's top brands and creators.

Connect with Popshorts

Guest Speakers

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Adam Gausepohl LinkedIn

CEO & Creative Director at PopShorts

Jake Hay LinkedIn

Head of Business Development at PopShorts

Event Moderator

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Adam Gausepohl LinkedIn

CEO & Creative Director at PopShorts

Jake Hay LinkedIn

Head of Business Development at PopShorts

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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