Safeguarding Success: Practical Tips to Manage Unauthorized Resellers & Avoid Common Pitfalls

Feb 1, 2024 3:00 PM4:00 PM EST

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Here's what we talked about

  • How to protect against unauthorized sellers starting at the very beginning of the supply chain: manufacturing.
  • Cost effective methods of tracing inventory during distribution.
  • Getting inventory back where it belongs through effective buy back programs.
  • Tools and technology for handling unauthorized resellers on the marketplaces.

Event Partners

Sigil

Online price protection for consumer brands to maintain price consistency across sales channels.

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Guest Speaker

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Zac Garthe LinkedIn

CEO at Sigil

Zac Garthe is an eCommerce brand protection expert with years of experience in the field and in courtrooms around the world. Zac began his legal career at a top-10 global law firm specializing in intellectual property before going in-house with a global consumer product brand, where he experienced practical realities of brand protection first hand. Having been around the world working with law enforcement, conducting raids, and filing lawsuits, Zac’s wealth of experience gives him a unique perspective on brand protection.

Event Moderator

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Zac Garthe LinkedIn

CEO at Sigil

Zac Garthe is an eCommerce brand protection expert with years of experience in the field and in courtrooms around the world. Zac began his legal career at a top-10 global law firm specializing in intellectual property before going in-house with a global consumer product brand, where he experienced practical realities of brand protection first hand. Having been around the world working with law enforcement, conducting raids, and filing lawsuits, Zac’s wealth of experience gives him a unique perspective on brand protection.

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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