Preparing for Prime: The Key to Driving Conversions and Maximizing Sales During Amazon Prime Day
May 30, 2024 1:30 PM - 2:30 PM EST
Amazon has about 9.7 million sellers worldwide, and with higher demand comes increased competition – especially on Prime Day. Discover how strategic planning and using data-driven insights can position your brand for Prime Day 2024. Blue Wheel will discuss the benefits of varying your ads, how to efficiently allocate ad spend across each stage of the event – pre-prime, during, and post-Prime – and we’ll chat about the opportunities presented with influencers and social media marketing. Additionally, we’ll touch on how utilizing Amazon DSP can help you maximize visibility and engagement with your target audience.
Tune into this virtual event as Tayler Jaksim, VP of Advertising discusses the proven strategies to consider and employ leading up to this highly anticipated event. You’ll gain valuable insights on sustaining sales momentum and end Prime Day with success.
BWG Connect & Blue Wheel invites you to participate in an interactive discussion with your peers.
As always, there will be no sales pitches and there is no cost to join.
Blue Wheel is an omni-channel marketing and operational partner delivering excellence in digital commerce -- from click to ship. As a new breed of omni-channel agency, Blue Wheel supports brands from marketplace management to performance advertising, and creative services. With over $1B in revenue managed for our clients, we help brands from click to ship, scaling brand sales across D2C, Amazon, Walmart, eBay, and retail.
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Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
VP of Advertising at Blue Wheel
Tayler Jaksim is the Vice President of Advertising at Blue Wheel, an omnichannel marketing and operational partner. In her role, she has built the digital advertising team from scratch. With 10 years of digital marketing experience, Tayler started her career by running social media accounts for music festivals before working in media buying for agencies. Tayler has created successful omnichannel strategies in several industries, including automotive, B2B, health and wellness, beauty, and hospitality.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
VP of Advertising at Blue Wheel
Tayler Jaksim is the Vice President of Advertising at Blue Wheel, an omnichannel marketing and operational partner. In her role, she has built the digital advertising team from scratch. With 10 years of digital marketing experience, Tayler started her career by running social media accounts for music festivals before working in media buying for agencies. Tayler has created successful omnichannel strategies in several industries, including automotive, B2B, health and wellness, beauty, and hospitality.
Co-Founder & Managing Director at BWG Connect
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution.
Co-Founder & Managing Director Aaron Conant runs the group & connects with dozens of brand executives every week, always for free.
