Pivoting into Alternate Advertising Channels following iOS Update

Jul 28, 2021 3:00 pm4:00 PM EST

Summary

How are you combating iOS14? Join us for an engaging discussion on emerging advertising channels and best practices brands should be utilizing as we move toward a privacy-centered future. With limitations in data visibility and audience attrition in traditional conversion focused channels like Facebook and Instagram advertising, brands should look into exploring other opportunities, and identifying those is the first step.

We invite you to learn more about leveraging alternate advertising channel solutions to reach more customers and drive measurable success.

BWG Connect & Blue Wheel invite you to participate in an interactive discussion with your peers.

As always, there will be no sales pitches and there is no cost to join.

Discussion Topics

  • Top Emerging Channels
  • Best Practices for Utilizing Each Channel Separately
  • Tips for Creating Conversion Creative that Succeeds Across Alternate Channels
  • How to Measure Each Channel: Understanding Attribution
  • Where Each Channel Fits In The Funnel

Event Partners

Guest Speaker

Jon McGraw

Vice President of Owned & Operated at Blue Wheel

He has over 10 years of digital marketing experience. In a past life, Jon previously owned and operated a social media agency and was successfully acquired by a traditional marketing firm. He specializes in crafting and executing digital brand storytelling to enhance brand awareness and revenue for clients in any vertical. Driven by his own day-to-day consumer experiences and wealth of knowledge, Jon is constantly seeking to find the perfect cross-channel marketing strategies for Blue Wheel's clients as an operation lead.

Event Moderator

Aaron Conant

Co-Founder & Managing Director at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Provide your information below and we will be in touch.

Event Information

Jul 28, 2021 3:00 pm - 4:00 PM EST

Event format

Roundtable Layout
Featuring 20+ executives, where everyone can contribute, ask questions and learn from peers
On-Topic Discussions
Q&A format, moderated by BWG Connect with group interaction throughout
Make Connections
Opportunities to network before and after

BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
envelopeusercartphone-handsetcrossmenu linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram