In the first quarter of the year, e-commerce sales experienced an estimated year-over-year growth of 8%. However, this growth varied significantly across different categories. While segments such as Beauty, which had surged in popularity since the Covid pandemic, saw a decline in demand, other areas like DIY Tools and Industrial & MRO Supplies experienced a low double-digit increase. Across the board, there was a noticeable margin squeeze, with sectors such as fashion, beauty, and home goods being particularly affected.

In this virtual event, Tiffany Serbus-Gustaveson will be joined by Udayan Bose, the Co-Founder and CEO of NetElixir. Together, they’ll discuss key e-Commerce trends from H1, dissect their continued significance, and share predictions for what’s in store for H2. Gain an early advantage by discovering how these trends could transform your business and enhance your growth opportunities.

To continue the fun from last quarter, NetElixir will present eCom Trivia and three lucky attendees will win a Starbucks gift card!

• Key drivers of growth for D2C in H1 thus far
• Forecasts for Q2 and the trends to keep a tab on
• Dissecting the key factors causing the contribution margin squeeze and how some e-commerce marketers are using AI to protect margins and gain market share.
• Ask an Expert Q&A session