Managing Messy Marketplaces: Research Findings for Brand Manufacturing
Jul 15, 2021 3:00 PM - 4:00 PM EST
In early 2021, Forrester, in partnership with Vorys eControl, conducted a survey of brand manufacturer executives about their digital commerce strategies. The first 'Digital State of Brand Manufacturers Study' included questions about brands' focus on direct-to-consumer sales, wholesale dot-com relationships, and online marketplaces. Responses were received from 140 decision makers at organizations across Asia Pacific, EMEA, Latin America, and North America.
Join us to listen as they discuss the results and how they could impact brands' approach to marketplace sales.
Vorys eControl is a top 150 law firm that has an expertise in implementing legal strategies to stop unauthorized re-sellers, control MAP pricing, eliminate channel conflict which all ultimately lead to online marketplace sales growth.
Connect with Vorys eControlCo-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Partner at Vorys eControl
Daren Garcia is a Partner at Vorys eControl, an online seller enforcement team. He leads the firm’s international programs and advises US-focused companies about their online sales control initiatives. Daren has been with the Vorys team for over 19 years and has worked with hundreds of brands around the world to implement cutting-edge solutions.
VP, Principal Analyst at Forrester
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Partner at Vorys eControl
Daren Garcia is a Partner at Vorys eControl, an online seller enforcement team. He leads the firm’s international programs and advises US-focused companies about their online sales control initiatives. Daren has been with the Vorys team for over 19 years and has worked with hundreds of brands around the world to implement cutting-edge solutions.
VP, Principal Analyst at Forrester