How to Leverage AI and AMC to Maximize Results and Performance as we prepare for Prime Day

Jun 20, 2024 12:00 PM1:00 PM EST

Request The Full Recording

Here's what we talked about

  • Harnessing AI for Predictive Analytics in eCommerce
    • The role of AI in forecasting sales trends and consumer behavior leading up to Prime Day.
    • How predictive analytics can help optimize inventory management and reduce stockouts or overstock situations.
    • Case studies of successful AI implementations in e-commerce predictive analytics.
  • Advanced Marketing Campaigns (AMC) Strategies for Prime Day
    • Overview of AMC and its significance in digital marketing.
    • Best practices for designing effective AMC strategies tailored for Prime Day promotions.
    • Utilizing AI to automate and enhance campaign personalization and targeting.
  • Integrating AI with AMC for Enhanced Customer Experience
    • How AI-powered chatbots and virtual assistants can improve customer engagement and support during high-traffic events like Prime Day.
    • Leveraging AI to analyze customer feedback and sentiment in real-time to make quick adjustments to marketing strategies.
    • Examples of companies that have successfully integrated AI with AMC to boost customer satisfaction and loyalty.

Event Partners

Xmars

Xmars is an AI based Amazon advertising software providing automated recommendations, flexible bid management, insights on competitors, unparalleled data analysis tools to help sells sustainably grow on the platform.

Connect with Xmars

Guest Speaker

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Joon Choi LinkedIn

SVP of Sales at Xmars

Joon Choi is a seasoned revenue leader, having held key leadership roles at multiple software companies. He has a proven track record of creating and executing strategies that drive revenue growth and market expansion. In addition, he’s a sought after go-to-market advisor, leveraging his deep industry knowledge and strategic acumen to drive business growth.

He’s also a former Amazonian, having been at Amazon when sponsored ads were just launching. During his time at Amazon, he led the expansion of the health & household vertical.

Event Moderator

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Joon Choi LinkedIn

SVP of Sales at Xmars

Joon Choi is a seasoned revenue leader, having held key leadership roles at multiple software companies. He has a proven track record of creating and executing strategies that drive revenue growth and market expansion. In addition, he’s a sought after go-to-market advisor, leveraging his deep industry knowledge and strategic acumen to drive business growth.

He’s also a former Amazonian, having been at Amazon when sponsored ads were just launching. During his time at Amazon, he led the expansion of the health & household vertical.

Request the Full Recording

Please enter your information to request a copy of the post-event written summary or recording!

How can we help?

Hang tight! An event summary, key takeaways, & a full transcript will be posted shortly. In the meantime... How can we help?

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
envelopephone-handsetcrossmenu linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram