Enterprise Roundtable Dinner: 2022 State of Direct Mail Marketing
Mar 17, 2022 6:00 PM - 8:30 PM EST
2021 brought many changes to the way brands do business. To level up their campaigns and deal with channel fatigue, marketers are reimagining their omnichannel campaign strategies. Marketers are leaning into previously underutilized channels that have untapped potential to increase revenue and ROI.
This live conversation will explore how breakthrough technology has enabled better targeting, more personalization, and stronger insights giving you a seamless way to level up your direct marketing efforts like never before.
Join us to understand how direct mail is being used, the challenges, and how the channel is transforming to be a critical part of omnichannel marketing campaigns.
Lob is an automation platform that transforms direct mail into intelligent mail, at scale.
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Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Senior Strategic Account Executive at Lob
Stephen works with Fortune 500 companies across the finance, healthcare, insurance, and retail verticals to facilitate a digital transformation of their direct mail channel.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Senior Strategic Account Executive at Lob
Stephen works with Fortune 500 companies across the finance, healthcare, insurance, and retail verticals to facilitate a digital transformation of their direct mail channel.
