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DAC is a leading international marketing agency helping brands connect with customers from the enterprise level right down to hyper-local moments since 1972.
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Senior Vice President, Media Sector at BWG Strategy
As BWG Strategy's SVP of Media Research, I host one-hour Q&A forums with industry executives from sectors such as social media, advertising, connected television, streaming, and gaming. At Cision PRNewswire, I acted as the Investor Relations Channel Activation Director. I enabled our selling groups through trainings, knowledge dissemination, and product development and enhancements. Formerly an Equity Analyst, I covered numerous names in the consumer space. From there I expanded upon my expertise by conducting webinars with key advisors in the consumer arena, specifically for video games, mobile games, and entertainment.
Partner, Head of Business Development at DAC
Mario Lemieux, DAC’s Senior Vice President and leader of their high performing Business Development group, has over 30 years of experience in the marketing and advertising world. He’s led 3 of DAC’s offices to new levels and made noteworthy contributions to DAC becoming one of the most significant performance digital marketing agencies recognized by Forrester. Mario is renowned for his tenacity, passion and enthusiasm, with a solid track record in acquiring and building long-term client relationships.
He builds trust with his brands through client insights, deep industry knowledge and a close collaboration with DAC’s delivery teams, while driving innovative and integrated solutions in digital strategy, digital media (SEM, SEO, programmatic, social, content), analytics and more. He’s also worked with some of North America’s largest brands including Starbucks, Circle K, TELUS, Uniqlo, Brooks Running, and more.
Senior Vice President, Client Strategy at DAC
A captain of sorts (minus the all-white uniform), Nasser is responsible for steering the mighty vessel that is digital strategy for DAC clients. Leveraging his expertise in digital marketing, local and mobile conversion, performance optimization and benchmarking, he leads his crew of strategists and researchers to design and implement high performing programs that connect buyers and sellers at exactly the right moment. Nasser sails near and far to share industry best practices, speaking at such digital forums as Cannes Lions, Ad Age Brand Summit and Google Engage Summits. He has also led sessions for both the American and Canadian Marketing Associations.
Senior Vice President, Media Sector at BWG Strategy
As BWG Strategy's SVP of Media Research, I host one-hour Q&A forums with industry executives from sectors such as social media, advertising, connected television, streaming, and gaming. At Cision PRNewswire, I acted as the Investor Relations Channel Activation Director. I enabled our selling groups through trainings, knowledge dissemination, and product development and enhancements. Formerly an Equity Analyst, I covered numerous names in the consumer space. From there I expanded upon my expertise by conducting webinars with key advisors in the consumer arena, specifically for video games, mobile games, and entertainment.
Partner, Head of Business Development at DAC
Mario Lemieux, DAC’s Senior Vice President and leader of their high performing Business Development group, has over 30 years of experience in the marketing and advertising world. He’s led 3 of DAC’s offices to new levels and made noteworthy contributions to DAC becoming one of the most significant performance digital marketing agencies recognized by Forrester. Mario is renowned for his tenacity, passion and enthusiasm, with a solid track record in acquiring and building long-term client relationships.
He builds trust with his brands through client insights, deep industry knowledge and a close collaboration with DAC’s delivery teams, while driving innovative and integrated solutions in digital strategy, digital media (SEM, SEO, programmatic, social, content), analytics and more. He’s also worked with some of North America’s largest brands including Starbucks, Circle K, TELUS, Uniqlo, Brooks Running, and more.
Senior Vice President, Client Strategy at DAC
A captain of sorts (minus the all-white uniform), Nasser is responsible for steering the mighty vessel that is digital strategy for DAC clients. Leveraging his expertise in digital marketing, local and mobile conversion, performance optimization and benchmarking, he leads his crew of strategists and researchers to design and implement high performing programs that connect buyers and sellers at exactly the right moment. Nasser sails near and far to share industry best practices, speaking at such digital forums as Cannes Lions, Ad Age Brand Summit and Google Engage Summits. He has also led sessions for both the American and Canadian Marketing Associations.
