Efficiency vs. Experience: VIP Dinner Event

How to increase revenue without sacrificing customer experience or operational efficiency

Feb 28, 2022 7:00 pm9:30 PM PST

Summary

Ecommerce has grown dramatically in recent months, with consumers shopping online in droves. Businesses are making online shopping easier, providing seamless customer experience features like instant credits for INR claims, same day delivery, and flexible return policies.

While these are great options, most business leaders feel that their organizations have over-emphasized fraud and abuse prevention at the expense of customer experience. How do you get the balance right—reducing losses without introducing unnecessary complexities and friction into the eCommerce funnel?

BWG Connect and Forter invite you to join us for an interactive discussion over dinner with your peers, exploring this shifting landscape.

As always, there will be no sales pitches and there is no cost to join.

There is Limited Seating Available and RSVP is Required! 

Discussion Topics

  • How do leaders consider customer experience across the eCommerce funnel?
  • What are the best methods to target bad actors at sign-up, sign-in and checkout?
  • How does “Item Not Received” abuse put customer relationships in jeopardy, and what can be done about it?
  • How can an eCommerce merchant grow revenue without sacrificing customer experience or operational efficiency?

Event Partners

Guest Speaker

Dean Zumach

Regional Director at Forter

Forter is the leading e-commerce fraud prevention company that protects merchants during each stage of the customer lifecycle. Forter’s experienced R&D team combines machine learning technology with advanced cyber intelligence, behavioral, and identity analysis to create an extremely accurate multi-layered fraud detection mechanism. Forter eliminates the need for rules, scores or manual reviews, making fraud prevention friction-free while dramatically simplifying e-commerce operations.

Event Moderator

Aaron Conant

Co-Founder & Managing Director at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

Provide your information below and we will be in touch.

Event Information

Feb 28, 2022 7:00 pm - 9:30 PM PST

Event format

Location
Palm Springs, CA
Event Agenda
Interactive, roundtable discussion over a served dinner & after dinner cocktails & networking
Make Connections
Opportunities to network before and after

BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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