eControl360 Summit

Hosted by Vorys eControl & Precision eControl - Columbus, OH

Apr 26, 2023 9:00 AM6:00 PM EST

Event Description

The rapid growth of eCommerce and the Amazon marketplace has created a new ecosystem in which brands struggle to control their product sales. Products are sold by hordes of anonymous online sellers. Now, brands face problems at an unprecedented scale not previously experienced including: channel conflict, eCommerce disruption, erosion of brand value and quality control issues.

The eControl360 Summit brings together thought leaders in each of the areas necessary to tackle these challenges. Attendees will learn how the intersection of law, channel management, sales, eCommerce, technology, investigation and other disciplines can be leveraged to drive innovative approaches for their brands to control sales in the omni-channel digitally driven world.

Who should attend?

  • eCommerce Leaders
  • In-House Attorneys
  • Sales and Marketing Professionals
  • Business Executives
  • MAP Administrators and Brand Protection Professionals
  • Anyone Interested in Obtaining Better Control Over Their Products in the Omni-Channel Digitally Driven World

Hosted by

Vorys eControl

Vorys eControl is a top 150 law firm that has an expertise in implementing legal strategies to stop unauthorized re-sellers, control MAP pricing, eliminate channel conflict which all ultimately lead to online marketplace sales growth.

Connect with Vorys eControl

Precision eControl

Precision eControl, a dedicated technology and software-as-a-service business, helps brands maintain channel control, protect brand value, and increase online sales. The Precision eControl platform provides precision insights to identify online activity disrupting business KPIs, analytics to focus efforts where they will have the greatest financial impact, and proprietary measurement to demonstrate commercial results for brands. Consolidating channel control efforts into a comprehensive ecosystem allows eCommerce owners to operate with greater efficiency and deliver meaningful ROI.

Connect with Precision eControl

Featured Speakers include:

Whitney Gibson LinkedIn

Partner | eControl Attorney

Whitney Gibson is a Partner, Chair, and eControl Attorney for Vorys eControl, an online seller enforcement team. Whitney integrates technology, data, and services to confront online sales control challenges. He also provides manufacturers with innovative approaches to protect and grow brands online. Whitney received his JD from the University of Cincinnati College of Law.

BWG Connect LinkedIn

BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting edge and provide our clients with best -in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, start-up to Fortune -100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.

We have held to the philosophy of providing high-level insights & actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.

David Wright LinkedIn

Co-Founder & CEO at Pattern

Sucharita Kodali LinkedIn

VP, Principal Analyst at Forrester

Daren Garcia LinkedIn

Partner at Vorys eControl

Daren Garcia is a Partner at Vorys eControl, an online seller enforcement team. He leads the firm’s international programs and advises US-focused companies about their online sales control initiatives. Daren has been with the Vorys team for over 19 years and has worked with hundreds of brands around the world to implement cutting-edge solutions.

Blake Burrus LinkedIn

Chief Executive Officer at Precision eControl

Blake Burrus is the CEO of Precision eControl, a technology and SaaS company that enables brands to thrive in the eCommerce age. As an experienced tech executive, analytics leader, investor, and advisor, he has held leading roles at companies such as Numerator, Quotient Technology Inc., and Nielsen. For the past two decades, Blake has cultivated a passion for innovation and building product platforms for marketing analytics. 

Jessica Cunning LinkedIn

Partner at Vorys eControl

Jessica Cunning is a Partner at Vorys eControl, a firm dedicated to offering legally compliant solutions for brand protection and growth in the eCommerce sector. At Vorys eControl, Jessica plays a pivotal role in developing and executing brand protection strategies in the United States and globally. Her expertise encompasses advising on online market strategies, revamping distribution models to bolster brand success, and implementing legal tactics to tackle unauthorized sellers and MAP violators. 

With Support from

Whitney Gibson LinkedIn

Partner | eControl Attorney

Whitney Gibson is a Partner, Chair, and eControl Attorney for Vorys eControl, an online seller enforcement team. Whitney integrates technology, data, and services to confront online sales control challenges. He also provides manufacturers with innovative approaches to protect and grow brands online. Whitney received his JD from the University of Cincinnati College of Law.

BWG Connect LinkedIn

BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting edge and provide our clients with best -in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, start-up to Fortune -100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.

We have held to the philosophy of providing high-level insights & actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.

David Wright LinkedIn

Co-Founder & CEO at Pattern

Sucharita Kodali LinkedIn

VP, Principal Analyst at Forrester

Daren Garcia LinkedIn

Partner at Vorys eControl

Daren Garcia is a Partner at Vorys eControl, an online seller enforcement team. He leads the firm’s international programs and advises US-focused companies about their online sales control initiatives. Daren has been with the Vorys team for over 19 years and has worked with hundreds of brands around the world to implement cutting-edge solutions.

Blake Burrus LinkedIn

Chief Executive Officer at Precision eControl

Blake Burrus is the CEO of Precision eControl, a technology and SaaS company that enables brands to thrive in the eCommerce age. As an experienced tech executive, analytics leader, investor, and advisor, he has held leading roles at companies such as Numerator, Quotient Technology Inc., and Nielsen. For the past two decades, Blake has cultivated a passion for innovation and building product platforms for marketing analytics. 

Jessica Cunning LinkedIn

Partner at Vorys eControl

Jessica Cunning is a Partner at Vorys eControl, a firm dedicated to offering legally compliant solutions for brand protection and growth in the eCommerce sector. At Vorys eControl, Jessica plays a pivotal role in developing and executing brand protection strategies in the United States and globally. Her expertise encompasses advising on online market strategies, revamping distribution models to bolster brand success, and implementing legal tactics to tackle unauthorized sellers and MAP violators. 

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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