Channel Mixology: Understanding an Equitable Omnichannel Approach
Sep 17, 2024 1:30 PM - 2:30 PM EST
Feedonomics combines best-in-class technology and service to list your products everywhere people shop online, including Google Shopping, Amazon, and Facebook. Their services many of the world’s most prolific advertising agencies and brands, including over 30% of the top 1,000 internet retailers.
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BigCommerce is a leading Open SaaS ecommerce platform that empowers merchants of all sizes to build, innovate and grow their businesses online. BigCommerce provides merchants sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use. Tens of thousands of B2C and B2B companies across 150 countries and numerous industries use BigCommerce to create beautiful, engaging online stores, including Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, SoloStove and Vodafone.
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A web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices.
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Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Director of Omnichannel Growth at Feedonomics
Jenna Galardi has over a decade of experience helping businesses grow online. Whether the business is a startup or a Fortune 100 company, they rely on Jenna’s expertise as a growth accelerator. From award-winning website design and development to inbound marketing tactics of search-engine-optimization, content creation, pay-per-click, email marketing, social media and influencer marketing - she loves connecting businesses to the right customers online.
In her current role as Director of Omnichannel Growth, she manages the consultation arm and Omnichannel Certified Tech Partner Program at Feedonomics. Focusing on helping merchants strengthen their online presence and adopt social commerce, marketplaces, and product feed optimization solutions to scale their growth. Jenna is proud to be a strategic resource to her customers and partners.
BigCommerce Practice Lead at Americaneagle.com
Wayne Stratbucker is the BigCommerce Practice Lead at Americaneagle.com, born & raised in Nebraska. With a background in b2b distribution and almost a decade of experience in project management in the IT space, Wayne has been leading the BigCommerce practice for the last year. Outside of work, Wayne loves to cook and sets a goal to cook through an entire cookbook every year. He also has a black lab named Finn.
Owner and CEO of Badgley Mischka Web
Since 2018 Katie Ouaknine has been the owner and CEO of Badgley Mischka Web, the ecommerce licensee of the brand Badgley Mischka. Badgley Mischka sells high-end women’s clothing and accessories, with a focus on footwear and apparel. The brand is truly a lifestyle brand and reaches into many categories, always looking to venture into new markets. Badgley Mischka and BigCommerce have been partners since 2019.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Director of Omnichannel Growth at Feedonomics
Jenna Galardi has over a decade of experience helping businesses grow online. Whether the business is a startup or a Fortune 100 company, they rely on Jenna’s expertise as a growth accelerator. From award-winning website design and development to inbound marketing tactics of search-engine-optimization, content creation, pay-per-click, email marketing, social media and influencer marketing - she loves connecting businesses to the right customers online.
In her current role as Director of Omnichannel Growth, she manages the consultation arm and Omnichannel Certified Tech Partner Program at Feedonomics. Focusing on helping merchants strengthen their online presence and adopt social commerce, marketplaces, and product feed optimization solutions to scale their growth. Jenna is proud to be a strategic resource to her customers and partners.
BigCommerce Practice Lead at Americaneagle.com
Wayne Stratbucker is the BigCommerce Practice Lead at Americaneagle.com, born & raised in Nebraska. With a background in b2b distribution and almost a decade of experience in project management in the IT space, Wayne has been leading the BigCommerce practice for the last year. Outside of work, Wayne loves to cook and sets a goal to cook through an entire cookbook every year. He also has a black lab named Finn.
Owner and CEO of Badgley Mischka Web
Since 2018 Katie Ouaknine has been the owner and CEO of Badgley Mischka Web, the ecommerce licensee of the brand Badgley Mischka. Badgley Mischka sells high-end women’s clothing and accessories, with a focus on footwear and apparel. The brand is truly a lifestyle brand and reaches into many categories, always looking to venture into new markets. Badgley Mischka and BigCommerce have been partners since 2019.
