Brand Protection on NFT Marketplaces

Why you should care & what you need to be doing now

Oct 26, 2022 1:30 PM2:30 PM EDT

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Event Description

While many brands do not yet use NFTs in their marketing efforts, third parties are using brand names and other content to mint and sell unauthorized and fraudulent content on NFT marketplaces. As NFTs become more mainstream and prevalent, brands need to be ready to take advantage of this technology and protect themselves from bad actors who will try to misuse brands’ IP in new ways.

Join us as we will discuss why brands should care about NFTs and the metaverse, and what they should be doing now to make sure their IP is protected.

BWG Connect & Vorys eControl invite you to participate in an interactive discussion with your peers.

As always, there will be no sales pitches and there is no cost to join.

Discussion Topics

  • Why should brands care about NFTs and the metaverse?
  • How are brands’ IP being misused and infringed on NFT marketplaces?
  • Strategies for protecting your IP in this new space

Event Partners

Vorys eControl

Vorys eControl is a top 150 law firm that has an expertise in implementing legal strategies to stop unauthorized re-sellers, control MAP pricing, eliminate channel conflict which all ultimately lead to online marketplace sales growth.

Connect with Vorys eControl

Guest Speaker

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Adam Sherman LinkedIn

Partner at Vorys eControl

Adam focuses on helping companies address the problems and harness the opportunities created by ecommerce and online marketplaces. He helps his clients identify and solve their online distribution issues, including pricing, product diversion, counterfeit, unfair competition, and false advertising issues. In addition, Adam helps clients with online brand protection issues. He designs and implements efficient enforcement strategies to identify and remove online sellers and infringers that are causing the most problems for his clients. These comprehensive strategies combine investigation, technology and legal.

Event Moderator

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Adam Sherman LinkedIn

Partner at Vorys eControl

Adam focuses on helping companies address the problems and harness the opportunities created by ecommerce and online marketplaces. He helps his clients identify and solve their online distribution issues, including pricing, product diversion, counterfeit, unfair competition, and false advertising issues. In addition, Adam helps clients with online brand protection issues. He designs and implements efficient enforcement strategies to identify and remove online sellers and infringers that are causing the most problems for his clients. These comprehensive strategies combine investigation, technology and legal.

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Aaron Conant

Co-Founder & Managing Director at BWG Connect


BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution.

Co-Founder & Managing Director Aaron Conant runs the group & connects with dozens of brand executives every week, always for free.


Schedule a free consultation call

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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