AI 101 for B2B eCommerce: From Basics to Business Impact
Oct 9, 2024 12:00 PM - 1:00 PM EST
OroCommerce, developed by Oro Inc., is a B2B-focused commerce platform that enables complex sales processes for manufacturers, wholesalers, and distributors. OroCommerce is a complete solution that includes CRM and marketplace solutions with online storefronts optimized for the needs of B2B sellers including RFQ (request for quote) and CPQ (configure price quote).
Connect with OroCommerce
Hammer Commerce is a company that provides eCommerce services for businesses of all sizes, including strategy, design, development, and marketing
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
VP, Product Developemnt at OroCommerce
Itay Braverman is the Vice President of Product at OroCommerce, where he oversees product development and focuses on driving innovation through AI technologies.
Since joining OroCommerce over seven years ago, Braverman has held various leadership roles, including Global Director of Solution Engineering. His expertise in B2B commerce has been crucial in advancing the company’s AI-powered features, such as real-time segmentation and smart product recommendations.
His forward-thinking approach keeps OroCommerce at the forefront of B2B eCommerce.
Chief Revenue Officer at Hammer Commerce
Jody is the Chief Revenue Officer for Weidenhammer and oversees sales for the company, helping IT folks have less stress, more time, and get recognized more for their hard work. He holds a Bachelor of Science degree in Information Science & Technology, Integration and Application from Penn State University.
Jody joined Weidenhammer in 2005 and has had the opportunity to take on new sales roles over his time with the organization. Starting his career as a Sales Associate and working his way up to Account Manager, Sales Manager, Sales Director, and finally Chief Revenue Officer, he believes in the goodness in people and is relentlessly optimistic.
Managing Director at Hammer Commerce
Matthew Putnam is Director of Hammer Commerce and is responsible for the delivery and execution of eCommerce implementation projects and managed support services. Matthew has been in the software development and technology fields for over two decades and has driven solutions for organizations that range from startup to enterprise Fortune 500 companies.
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
VP, Product Developemnt at OroCommerce
Itay Braverman is the Vice President of Product at OroCommerce, where he oversees product development and focuses on driving innovation through AI technologies.
Since joining OroCommerce over seven years ago, Braverman has held various leadership roles, including Global Director of Solution Engineering. His expertise in B2B commerce has been crucial in advancing the company’s AI-powered features, such as real-time segmentation and smart product recommendations.
His forward-thinking approach keeps OroCommerce at the forefront of B2B eCommerce.
Chief Revenue Officer at Hammer Commerce
Jody is the Chief Revenue Officer for Weidenhammer and oversees sales for the company, helping IT folks have less stress, more time, and get recognized more for their hard work. He holds a Bachelor of Science degree in Information Science & Technology, Integration and Application from Penn State University.
Jody joined Weidenhammer in 2005 and has had the opportunity to take on new sales roles over his time with the organization. Starting his career as a Sales Associate and working his way up to Account Manager, Sales Manager, Sales Director, and finally Chief Revenue Officer, he believes in the goodness in people and is relentlessly optimistic.
Managing Director at Hammer Commerce
Matthew Putnam is Director of Hammer Commerce and is responsible for the delivery and execution of eCommerce implementation projects and managed support services. Matthew has been in the software development and technology fields for over two decades and has driven solutions for organizations that range from startup to enterprise Fortune 500 companies.
