A Cookieless Future: What that Means for Marketers

For Marketing & Digital Focused Professionals at High Tech & Software Organizations

Apr 29, 2021 2:00 pm3:00 PM EST

Summary

It is no secret that marketers will no longer be able to target prospects & customers by leveraging cookies in the near future. This conversation will focus on providing marketing professionals with strategies & tools necessary to continue to gain traction & improve ROI of their marketing campaigns.

BWG Connect and Acquia invite you to participate in an interactive discussion with your peers, exploring this shifting landscape.

As always, there will be no sales pitches and there is no cost to join.

Discussion Topics

  • Brief overview on the impact that cookieless advertising will have on marketers & marketing campaigns
  • Prioritizing content to boost digital traffic, optimize the customer journey & improve conversion rates
  • Discussion around how the digital marketing ecosystem & tactics will evolve over the coming 6-12 months

Event Partners

Guest Speaker

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Event Moderator

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Event Information

Apr 29, 2021 2:00 pm - 3:00 PM EST

Event format


BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Strategy?

BWG Strategy is an essential research service for leading financial and corporate businesses that are focused on technology, media, telecom, ecommerce/consumer, and payments industries. BWG Strategy operates a highly targeted and vibrant network of industry executives, which is leveraged to deliver unique primary research and corporate intelligence services.
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