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June 12, 2023
How To Boost Your Brand’s Bottom Line on Amazon

To succeed on Amazon, it’s crucial that you have a sound business model, cater to your consumers, and market your product effectively. However, other key areas could help you increase revenue, avoid extra costs, and ultimately boost your bottom line.

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June 13, 2022
The Future of Data Architecture: Why Postgres May Be Your Solution

Postgres aims to help teams build applications, protect data integrity, and manage data more efficiently. Although its core platform has been around for more than 30 years, the system is evolving to meet users’ needs. Postgres is now expanding from an open-source relational database to an enterprise-class platform.

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January 30, 2023
Why Postgres Is the Leading Open-Source Database, and How to Leverage It

With digital transformation on the rise and cloud migration becoming more prevalent, many organizations are moving their legacy applications to database management systems. While there are many platforms to choose from, Enterprise DB Postgres provides end-to-end solutions for cloud migration and comprehensive data management.

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December 12, 2022
Audience Segmentation: The Fast-Track to Black Friday and Cyber Monday Success

The weeks leading up to Black Friday and Cyber Monday are a make-or-break time for brands. Many are on a mission to turn carts into purchases and prospects into customers. With pressure looming over the biggest sale of the year, what can brands do to ensure they’re on track for success?

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October 16, 2023
How To Migrate From Oracle to Postgres: A Comprehensive Guide

Databases like Oracle can be costly, inaccessible, outdated, and offer limited cloud support. For innovative businesses wanting flexibility in the cloud, Enterprise Postgres is open-source and the fourth most used database in the world, offering a seamless transition from legacy applications to hybrid or cloud environments. 

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May 11, 2022
Combatting Unauthorized Sellers

The online marketplace is becoming a staple for brands to present and sell their products. But what does it take to secure your brand’s products and presence online? How can you combat violations from unauthorized sellers?

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December 22, 2022
Breaking Down Onsite Search

In this episode of The Digital Deep Dive, Aaron Conant speaks with Charlie Hull, Managing Consultant at OpenSource Connections, about improving onsite search. Charlie also explains the challenges of onsite search, how to structure content to improve onsite search, and strategies for optimizing and evaluating search engines.

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April 20, 2023
Understanding Composable Architecture

Aaron Conant sits down with Acquia’s Founder, Chief Technology and Strategy Officer, and Board Member, Dries Buytaert, in this episode of The Digital Deep Dive to talk about composable commerce approaches. Dries explains how MACH (microservices-based, API-first, Cloud-native, and headless) differs from composability, content management strategies for composable architecture, and how to adapt to composable commerce solutions. 

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March 30, 2023
GPT-4 and the Generative AI’s Impact on Brands

 Todd Hassenfelt, eCommerce Director of Growth Strategy and Planning at Colgate-Palmolive, joins Aaron Conant in today’s episode of The Digital Deep Dive to talk about how GPT-4 is disrupting generative AI. Todd mentions how brands can implement GPT-4, generative AI’s role in customer personalization, and how to train generative AI models. 

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BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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