During our audio-only, Q&A sessions, we host thought leaders for thoughtful, fire-side chats to discuss the trending topics & pain points currently facing brands, merchants & retailers in the digital space. Each session is moderated by a BWG Connect professional to ensure that our conversations remain on topic and answer critical questions that the audience truly cares about.

All attendees will have the ability to ask live questions and will have access to introductions to the thought leader following the event. We're always open to making other meaningful connections to others within our network as well.

• How did your 2Q22 same store social spend shape up?
  • What is the monthly breakdown?
  • And what were the individual social pub allocations within the budget?
    What is your outlook for 3Q22 social spend?
• What is your 2022 overall paid social growth expectation
  • Are budgets being scaled back due to economic softness?
  • What were 2Q22 impression, CTR, and CPM trends?
• What have been the changes in ROAS across platforms YTD?
  • What has been the to-date and expected go-forward impact of IDFA on targeting and measurement across platforms?
• Do you believe Meta will continue to capture the lion's share of social spend or do you expect continued diversification of social budgets over the next 12 months?
• Sentiment perspective on Facebook, Snap, Pinterest, and Google on a scale of 1-10 (1=very cautious, 10=very optimistic) based on their ability to gain in social budget splits, competitive positioning, etc?