Secrets to Local Marketing VIP Dinner

How to attract, convert, and grow your customers online in 2022

Mar 31, 2022 6:00 PM8:30 PM EST

Event Description

91% of local businesses report that their customers have changed during the pandemic. They’re more online than ever: searching, chatting, comparing, and converting from the couch. Old growth tactics don’t work in this new world.

Join us to discuss how to use new marketing channels and strategies to grow your local business like never before.

Discussion Topics

  • Consumer trends in local marketing
  • Best practices for growing your business’s online presence and online word of mouth with reviews
  • Why text is the most important local marketing channel—and how to get started with effective campaigns that attract customers and inspire repeat business
  • From social media to text: how savvy marketers find new ways to connect with customers, even with limited time and resources

Event Partners

Podium

Podium is a computer software company that offers a customer communication platform for businesses that interact with customers on a local level. It features an interaction management platform that utilizes messaging features designed for businesses to interact with their leads, customers, and teams.

Guest Speakers

Renzo Vigo

Local Business Account Executive at Podium

Hayden Rathmell

Local Business Account Executive at Podium

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network. 

Event Moderator

Renzo Vigo

Local Business Account Executive at Podium

Hayden Rathmell

Local Business Account Executive at Podium

Tiffany Serbus-Gustaveson LinkedIn

Senior Digital Strategist at BWG Connect

Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network. 

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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