Budgeting for Digital Innovation in 2025

VIP Dinner - Dallas, Tx

Nov 19, 2024 6:00 PM8:30 PM CDT

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Here's what we talked about

  • Making the right choices for impactful digital innovation – navigating the complexity
  • Exploring the strategic benefits of digital product development
  • Unpacking the true total cost of ownership of custom software
  • Deciding what matters most in shaping your digital transformation approach
  • Identifying the elements of digital initiatives that deliver the highest ROI

Event Partners

Frogslayer

Frogslayer rescues stalled software projects and designs, builds, and scales new software solutions for mid-market companies. With a team of experienced developers, a unique approach, and a proven track record of delivering quality software.

Guest Speakers

Ross Morel LinkedIn

CEO at Frogslayer

Software product development & digital business building expert helping entrepreneurial leaders build their digital future and stay ahead of changing markets.

Ross is passionate about helping traditional, "tech frustrated" organizations fundamentally change their operating model to become a software-driven business, creating new value for their customers, new revenue streams, and new sources of competitive advantage.

Greg Irwin LinkedIn

Co-Founder, Co-CEO at BWG Strategy LLC

BWG Strategy is a research platform that provides market intelligence through Event Services, Business Development initiatives, and Market Research services. BWG hosts over 1,800 interactive executive strategy sessions (conference calls and in-person forums) annually that allow senior industry professionals across all sectors to debate fundamental business topics with peers, build brand awareness, gather market intelligence, network with customers/suppliers/partners, and pursue business development opportunities.

Tim Scott LinkedIn

Head of Product Strategy & Design at Frogslayer

Tim specializes in driving successful software product development. He has helped uncover business needs and seek alignment through user-centered research and a sound product strategy, backed by a thoughtful UX practice and competitive analysis. His expertise extends to engagement consulting, client relationship management and leading cross-disciplinary teams.

Tim has successfully launched numerous revenue-generating products across legal tech, healthcare, engineering, and research industries. His diverse client portfolio includes Fortune 500 engineering companies, top 100 law firms, nationally ranked universities, national restaurant chains, and innovative engineering startups.

Event Moderator

Ross Morel LinkedIn

CEO at Frogslayer

Software product development & digital business building expert helping entrepreneurial leaders build their digital future and stay ahead of changing markets.

Ross is passionate about helping traditional, "tech frustrated" organizations fundamentally change their operating model to become a software-driven business, creating new value for their customers, new revenue streams, and new sources of competitive advantage.

Greg Irwin LinkedIn

Co-Founder, Co-CEO at BWG Strategy LLC

BWG Strategy is a research platform that provides market intelligence through Event Services, Business Development initiatives, and Market Research services. BWG hosts over 1,800 interactive executive strategy sessions (conference calls and in-person forums) annually that allow senior industry professionals across all sectors to debate fundamental business topics with peers, build brand awareness, gather market intelligence, network with customers/suppliers/partners, and pursue business development opportunities.

Tim Scott LinkedIn

Head of Product Strategy & Design at Frogslayer

Tim specializes in driving successful software product development. He has helped uncover business needs and seek alignment through user-centered research and a sound product strategy, backed by a thoughtful UX practice and competitive analysis. His expertise extends to engagement consulting, client relationship management and leading cross-disciplinary teams.

Tim has successfully launched numerous revenue-generating products across legal tech, healthcare, engineering, and research industries. His diverse client portfolio includes Fortune 500 engineering companies, top 100 law firms, nationally ranked universities, national restaurant chains, and innovative engineering startups.

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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