Discover the essential strategies for thriving on Walmart Marketplace in our upcoming webinar designed for sellers looking to elevate their performance. Gain an understanding of the distinct advantages of selling through Walmart's first- and third-party models, while exploring ways to enhance product listings, streamline inventory, and boost visibility with marketing tools. Additionally, we’ll cover how to stay compliant with Walmart’s policies and provide excellent customer service to maintain strong seller ratings.

BWG Connect & Sellcord invite you to participate in an interactive discussion with your peers.

As always, there will be no sales pitches and there is no cost to join.

• Introduction to Walmart's 1P vs. 3P Models
  • Define Walmart’s first-party (1P) and third-party (3P) seller models. Highlight the key differences, including pricing, inventory management, and seller control.
• Optimizing Your Listing for Walmart Marketplace Success
  • Best practices for creating and optimizing product listings on Walmart Marketplace. Focus on keyword strategies, imagery, pricing, and product descriptions to maximize visibility and sales.
• Inventory Management and Fulfillment Strategies
  • Explore inventory management techniques and fulfillment options (e.g., Walmart Fulfillment Services, drop shipping) for both 1P and 3P sellers. Discuss the advantages of each approach and strategies for balancing stock levels with demand.
• Leveraging Walmart’s Advertising and Marketing Tools
  • Overview of Walmart’s advertising solutions and marketing tools available to both 1P and 3P sellers. Provide actionable tips for using Walmart Connect, sponsored listings, and promotions to increase traffic and conversions.
• Navigating Compliance and Customer Service Expectations
  • Discuss Walmart’s policies around product compliance, returns, and customer service. Provide guidance on maintaining high seller ratings, minimizing issues, and ensuring adherence to Walmart’s operational standards for both 1P and 3P sellers.