From Concept to Conversion: Navigating AI in Today's Content Lifecycle
Oct 21, 2024 6:30 PM - 9:00 PM PST
Join top brand executives right next door to Content Marketing World to explore innovative ways to ensure your marketing strategies stay aligned with business objectives in today’s rapidly shifting landscape over dinner & drinks. Uncover the potential of AI to streamline content creation, enhance personalization, and scale efforts without sacrificing creativity or authenticity. Dive into actionable insights on how seamless technology integration, including Digital Asset Management and MarTech, can unlock greater operational efficiency. This event will also highlight key approaches to maintaining content agility and organization in an environment increasingly shaped by AI.
BWG Connect, Acquia & Velir invite you to join us for an interactive discussion over drinks and dinner with your peers! We'll explore the latest trends in the space and get your questions answered.
As always, there will be no sales pitches and dinner is complimentary.
Seating is limited, and RSVP is required.
Velir designs and develops enterprise websites and digital marketing solutions through expertise in Sitecore, AEM, Drupal, Optmizely, and other leading technology partners.
Acquia empowers ambitious digital innovators to craft the most productive, frictionless digital experiences that make a difference to their customers, employees, and communities.
Connect with Acquia
Senior Digital Strategist at BWG Connect
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
Senior Vice President, Thought Leadership & Brand Awareness at Acquia
Matt is an award-winning marketing leader with 25 years of experience helping organizations build go-to-market strategies to manage and master their marketplaces. Currently serving as SVP of Thought Leadership & Brand Awareness at Acquia, he has a proven track record aligning teams to drive visibility, customer acquisition, and revenue growth. His diverse experience includes leadership of global corporate communications programs, corporate development and strategy initiatives, working with and for some of the world’s biggest companies, and emerging and challenger brands. Known as a constantly curious, data-driven storyteller, his work is characterized by a blend of critical thinking and empathy to help diverse audiences understand the role and impact of technology as a catalyst for commercial and social impact.
Senior Vice President, Marketing at Velir
Jill Grozalsky Roberson is an award-winning digital marketer with expertise in omnichannel marketing strategies, testing, personalization and maximizing marketing technology investments. As SVP of Marketing, Jill oversees Velir’s marketing program and the practice dedicated to crafting and implementing digital marketing strategies for Velir’s client portfolio.
Vice President, Client Strategy at Velir
With over 20 years of experience, James has a proven track record of navigating the space between organizational goals and audience needs in the mission-driven space—from contemporizing brands for organizations like the Brookings Institution, to ensuring that broad portfolios of work are unified within one digital platform for foundations such as Pew Charitable Trusts, to partnering with advocacy organizations like Physicians for Human Rights to ensure that the impact of their work is leveraged to drive donations. Setting clients and teams up for success is fundamental to James' engagements.
Senior Digital Strategist at BWG Connect
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
Senior Vice President, Thought Leadership & Brand Awareness at Acquia
Matt is an award-winning marketing leader with 25 years of experience helping organizations build go-to-market strategies to manage and master their marketplaces. Currently serving as SVP of Thought Leadership & Brand Awareness at Acquia, he has a proven track record aligning teams to drive visibility, customer acquisition, and revenue growth. His diverse experience includes leadership of global corporate communications programs, corporate development and strategy initiatives, working with and for some of the world’s biggest companies, and emerging and challenger brands. Known as a constantly curious, data-driven storyteller, his work is characterized by a blend of critical thinking and empathy to help diverse audiences understand the role and impact of technology as a catalyst for commercial and social impact.
Senior Vice President, Marketing at Velir
Jill Grozalsky Roberson is an award-winning digital marketer with expertise in omnichannel marketing strategies, testing, personalization and maximizing marketing technology investments. As SVP of Marketing, Jill oversees Velir’s marketing program and the practice dedicated to crafting and implementing digital marketing strategies for Velir’s client portfolio.
Vice President, Client Strategy at Velir
With over 20 years of experience, James has a proven track record of navigating the space between organizational goals and audience needs in the mission-driven space—from contemporizing brands for organizations like the Brookings Institution, to ensuring that broad portfolios of work are unified within one digital platform for foundations such as Pew Charitable Trusts, to partnering with advocacy organizations like Physicians for Human Rights to ensure that the impact of their work is leveraged to drive donations. Setting clients and teams up for success is fundamental to James' engagements.
Senior Digital Strategist at BWG Connect
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution.
Senior Digital Strategist Tiffany Serbus-Gustaveson runs the group & connects with dozens of brand executives every week, always for free.
