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AI-Driven Personalization and Secure Payments: Strategies for Growth in eCommerce

Chicago, IL - Shoptalk Fall

Oct 16, 2024 6:30 PM - 9:00 PM CST

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Here's what we talked about

  • Personalization at Scale: How to leverage Klaviyo’s advanced segmentation and automation tools to deliver personalized customer experiences that drive loyalty and conversion. 
  • Secure and Ethical Transactions: Balancing the need for data-driven personalization with consumer trust through Stripe’s advanced payment and data privacy solutions. 
  • Offering a diverse set of checkout options: BNPL can open up a merchants target market 
  • AI and Automation in E-Commerce Operations: How AI and automation are streamlining operations and enhancing customer experiences. 

Event Partners

Stripe

Stripe offers payment-processing software and application programming interfaces for e-commerce websites and mobile applications.

Connect with Stripe

Klaviyo

Klaviyo offers marketing automation and email platform which enables users to access, store, analyze, and use transactional and behavioral data to power highly-targeted email and advertising campaigns

BigCommerce

BigCommerce is a leading Open SaaS ecommerce platform that empowers merchants of all sizes to build, innovate and grow their businesses online. BigCommerce provides merchants sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use. Tens of thousands of B2C and B2B companies across 150 countries and numerous industries use BigCommerce to create beautiful, engaging online stores, including Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, SoloStove and Vodafone.

Connect with BigCommerce

Affirm

Affirm is modernizing consumer credit and changing the way people shop. Affirm gives your customers a smarter way to pay over time, with no hidden fees or surprises.

Guest Speakers

Ali Afzalirad LinkedIn

SVP & GM, Americas & APAC at BigCommerce

Will McKinley LinkedIn

Account Executive at Account Executive

Addy Poole LinkedIn

Account Executive at Affirm

I've been at Affirm 2 and a half years working with mostly healthcare and new market merchants. I live here in Chicago, but just moved from Cincinnati last month!

Event Moderator

Ali Afzalirad LinkedIn

SVP & GM, Americas & APAC at BigCommerce

Will McKinley LinkedIn

Account Executive at Account Executive

Addy Poole LinkedIn

Account Executive at Affirm

I've been at Affirm 2 and a half years working with mostly healthcare and new market merchants. I live here in Chicago, but just moved from Cincinnati last month!

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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