B2B Evolution: Crafting your B2B Digital Journey
Aug 20, 2024 12:00 PM - 1:00 PM EST
Friends of Commerce is a group of eCommerce experts and advisers dedicated to assisting business owners with the honest and best approaches in today's commerce offerings.
BigCommerce is a leading Open SaaS ecommerce platform that empowers merchants of all sizes to build, innovate and grow their businesses online. BigCommerce provides merchants sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use. Tens of thousands of B2C and B2B companies across 150 countries and numerous industries use BigCommerce to create beautiful, engaging online stores, including Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, SoloStove and Vodafone.
Connect with BigCommerce
Senior B2B Channel Manager at BigCommerce
Paul Dabrowski is the Senior B2B Channel Manager at BigCommerce, a leading eCommerce software solutions provider. With over a decade of experience in building B2B eCommerce and tech companies, Paul has played a pivotal role in digital transformations at a global scale. In his current role, he collaborates closely with the product, sales, and marketing teams to support enterprise and mid-market merchants in the B2B space. His recent focus includes channel strategy, marketing collaboration, and enhancing BigCommerce's presence in international forums.
At BigCommerce, Paul’s philosophy of ‘enterprise ecommerce, simplified’ is being built every day. His innovative approach and customer-centric focus are helping BigCommerce clients significantly boost company revenues and customer retention rates.
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
Co-Founder / CEO at Friends of Commerce
RJ has led commercial efforts in the eCommerce space for both large publicly traded companies as well as a number of early-stage start-ups. He brings a track record of success and a commitment to putting client’s best interests at the heart of his engagements over his 24 years of digital commerce leadership experience. Prior to Friends ofCommerce, RJ served as Chief Revenue Officer of AirDeck, Inc, VP of Revenue at Reaction Commerce (acquired by Mailchimp), Sr. Director of Sales at Demandware, North America VP of Sales & Marketing for Venda (now part of Oracle), and VP of Sales for Digital River’s Bluehornet email subsidiary.
Senior B2B Channel Manager at BigCommerce
Paul Dabrowski is the Senior B2B Channel Manager at BigCommerce, a leading eCommerce software solutions provider. With over a decade of experience in building B2B eCommerce and tech companies, Paul has played a pivotal role in digital transformations at a global scale. In his current role, he collaborates closely with the product, sales, and marketing teams to support enterprise and mid-market merchants in the B2B space. His recent focus includes channel strategy, marketing collaboration, and enhancing BigCommerce's presence in international forums.
At BigCommerce, Paul’s philosophy of ‘enterprise ecommerce, simplified’ is being built every day. His innovative approach and customer-centric focus are helping BigCommerce clients significantly boost company revenues and customer retention rates.
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
Co-Founder / CEO at Friends of Commerce
RJ has led commercial efforts in the eCommerce space for both large publicly traded companies as well as a number of early-stage start-ups. He brings a track record of success and a commitment to putting client’s best interests at the heart of his engagements over his 24 years of digital commerce leadership experience. Prior to Friends ofCommerce, RJ served as Chief Revenue Officer of AirDeck, Inc, VP of Revenue at Reaction Commerce (acquired by Mailchimp), Sr. Director of Sales at Demandware, North America VP of Sales & Marketing for Venda (now part of Oracle), and VP of Sales for Digital River’s Bluehornet email subsidiary.
