Jordan Brannon is the Co-founder and President of Coalition Technologies, a top-ranked SEO and digital marketing firm. With 20 years of experience working in eCommerce, he helps D2C and B2B brands succeed in the eCommerce and digital marketing space. Jordan and his team at Coalition have helped propel over 1,000 businesses forward across various industries. Jordan has a bachelor's degree in political science, human rights, environmental sciences, and computer science from the University of Washington.
Are you thinking about migrating from one platform to another, but you’re now sure how? Is it possible to transition websites without derailing your consumers?
Jordan Brannon proposes that if you’re an established eCommerce brand, you have to have a clear thought process before you begin. What steps do you need to take to revolutionize your brand’s online presence? There isn’t a simple solution for every business, but Jordan recommends starting with small visual changes: font, images, and colors. Then you can begin to route your emails, establish certifications and authentications, and manage your data flow warehouse into an ERP. If you want a competitive advantage, providing a unique and faster experience can be the solution. If you’re looking at the next step forward for your brand, this is an episode you do not want to miss.
In this episode of The Digital Deep Dive, Aaron Conant sits down with Jordan Brannon, Co-founder and President of Coalition Technologies, to discuss the advantages and challenges of migrating from one platform to another. Jordan talks about how to redesign your aesthetics without confusing your consumers, the purpose and superiority of headless commerce, and streamlining management software.
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. We network and knowledge share together to better understand and adapt to the newest trends, strategies and pain points shaping growth in the digital space. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
In addition, we have had 1x1 conversations with over 5,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting edge and provide our clients with best -in-class guidance on how to win in the digital world. We have provided free consultations and strategy sessions for companies of all sizes, start-up to Fortune -100, to enable growth, resolve issues and make curated service provider introductions that can impact your digital footprint.
We have held to the philosophy of providing high-level insights & actionable knowledge with no sales pitches in order to provide to our network the ability to listen, learn and act to improve themselves as well as their organizations. Our ultimate goal is to be the resource out there to help digital executives find the research they need to excel in the modern marketplace.
If you are interested in getting involved with any of our current or past events, you can find them here. If you are looking for help & would like to set up some time to chat with our team, you can schedule a time or reach out directly to firstname.lastname@example.org or Tiffany@bwgconnect.com.