BWG Connect invites you to participate in a candid interactive industry discussion. Hear from your peers best practices for diving performance at scale and optimizing strategies around the Google ecosystem.
|There is no cost to join. There are no Sales Pitches or Presentations. This event is co-hosted by Adlucent, Google, and BWG Connect.|
Senior Director of Strategy at Adlucent
John Liu is the Senior Director of Strategy at Adlucent, Google's largest shopping agency and top performance digital agency for retailers. He is an experienced digital marketer who has designed and implemented successful campaigns across multiple verticals, from retail to tech to gaming. His marketing philosophy is rooted in driving real, measurable success for campaigns with any objective - brand awareness, targeted site traffic, user acquisition, leads, or sales. John's focus is on using data to understand user behavior and segmentation, informing brand and creative strategy applicable across the entire marketing ecosystem.
Chief Evangelist at Google
Nicolas Darveau-Garneau is Google’s Chief Search Evangelist, working with their most sophisticated advertisers to help them improve the profitability of their marketing investment. Nick oversees Google’s global evangelist team, and previously led their search specialist and performance sales teams. An Internet entrepreneur since 1995, Nick was part of the founding team of MSN.com; was the co-founder of four Internet companies (imix.com, Liquor.com, BigDeal.com, and Fanhood) and has advised many companies like Famo.us, SommSelect, Poka, and Idilia. Prior to that, he was a top management consultant at McKinsey & Co., and a senior equity analyst at Sanford C. Bernstein.
Co-Founder at BWG Connect
Aaron Conant is Co-Founder and Managing Director of BWG Connect, a networking and knowledge sharing group used by thousands of brands to collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1600 brands a year and hosting over 150 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.