The 2021 Reset: Streamline Your Roadmap with Digital Essentials

February 25, 2021  |  2:00 PM – 3:00 PM EST

Summary

As the market continues to evolve and embrace change, digital will become even more prevalent! Organizations MUST establish a digital roadmap in order to survive and thrive in this new environment. Perficient, Adobe, and BWG Connect invite you to hear from your peers about concrete lessons learned and real-world challenges faced during these unprecedented times.

There is no cost to join. There are no Sales Pitches or Presentations.

This event is co-hosted by Adobe, Perficient, and BWG Connect.

Discussion Topics

  • Impact of the quantum leap in digitalization
  • How are business leaders resetting and redefining their roadmaps
  • Implementing a business strategy that aligns customer experiences, business capabilities, and the right technology - Essential to help your organization adapt and drive growth
  • Perficient’s Digital Essentials - A Roadmap to navigate the continuum of change

Event Partners


      

Guest Speakers

Jim Hertzfeld

Chief Strategist of Digital at Perficient

Jim Hertzfeld is Digital Chief Strategist and Principal for Strategy and Innovation for Perficient. He works with clients to convert customer insights into actionable digital transformation, customer experience, and innovation strategies, primarily in the retail and consumer markets segments. He has worked with many, including Target, Honda, TJX and Luxottica. He is based in Ann Arbor, Michigan.

Kim Williams-Czopek

Director of Digital Strategy at Perficient

Kim works with clients to devise digital experience strategies and how to translate strategies to tactics. She specializes in digital commerce, digital product development, user research and testing strategies, and digital responsibility.

David Stallsmith

Director of Digital Strategy and Innovation
at Perficient

David specializes in applying market insight and design thinking methods to solve complex customer experience, marketing, and employee engagement challenges. His areas of focus include digital transformation, innovation planning and customer experience strategy. He works with clients across a range of industries, notably branded manufacturing, technology, financial services, retail, and healthcare.

Event Moderator

Aaron Conant

Co-Founder & Managing Director at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

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Event Information

February 25, 2021  |  2:00 PM - 3:00 PM EST

Event format

Roundtable Layout
Featuring 20+ executives, where everyone can contribute, ask questions and learn from peers
On-Topic Discussions
Q&A format, moderated by BWG Connect with group interaction throughout
Make Connections
Opportunities to network before and after
BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

In addition, BWG Connect provides free consultations & specializes in helping brands of all sizes with their eCommerce planning and execution. Our team has decades of experience related to the eCommerce & retail ecosystem, and will take the time to understand your goals so that we can help you build a winning strategy that is curated specifically for your business. We have had 1x1 conversations with over 3,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting edge and provide our clients with best -in-class guidance on how to win in the digital world.
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