Running A Successful 3P Strategy – Control & Growth Tactics To Optimize Your Brand’s Performance

 March 10, 2021 | 3:00 PM – 4:00 PM EST

Summary

By the end of 2020, 54% of Amazon's sales came from third-party sellers. But if you are new to the channel or have only ever sold directly to Amazon, navigating a 3P seller strategy can seem daunting.

In this webinar, eCommerce leaders from Pattern, one of the world’s top third-party sellers and marketplace accelerators, and Vorys eControl, a world leader in online sales control solutions, will discuss the topics below. We will finish the webinar by opening the floor to attendees for a Q&A around selling 3P and navigating the world of Amazon and international marketplaces.

There is no cost to join. There are no Sales Pitches. No Service Providers.

This event is co-hosted by BWG Connect, Vorys eControl and Pattern.

Discussion Topics

  • The challenges and benefits of navigating 3P on Amazon 
  • Some common misconceptions around selling 3P 
  • How to maintain control of your brand under a 3P strategy and stop unauthorized sellers from interfering with sales 
  • Considerations around trying to run a 3P strategy internally or partnering with an ecommerce acceleration platform 
  • Tech for navigating a 3P strategy 
  • Expanding your ecommerce footprint; international growth and moving beyond Amazon

Event Partner


      

Guest Speakers

Daren Garcia

Partner at Vorys eControl

Daren is a partner in Vorys eControl. His practice is focused on protecting companies’ brand value by helping them to control their online sales.

John LeBaron

Chief Revenue Officer at Pattern

Pattern provides a proven blend of marketplace analytics, product distribution, MAP compliance, and brand management that drives growth for premium brands.

Event Moderator

Aaron Conant

Co-Founder & Managing Director at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

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Event Information

March 10, 2021  |  3:00 PM - 4:00 PM EST

Event Format

Roundtable Layout
Featuring 20+ executives, where everyone can contribute, ask questions and learn from peers
On-Topic Discussions
Q&A format, moderated by BWG Connect with group interaction throughout
Make Connections
Opportunities to network before and after
BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

In addition, BWG Connect provides free consultations & specializes in helping brands of all sizes with their eCommerce planning and execution. Our team has decades of experience related to the eCommerce & retail ecosystem, and will take the time to understand your goals so that we can help you build a winning strategy that is curated specifically for your business. We have had 1x1 conversations with over 3,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting edge and provide our clients with best -in-class guidance on how to win in the digital world.
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