Protection and Growth Strategies for Beauty & Personal Care Brands in the eCommerce Age
August 18, 2020 | 1:30 PM – 2:30 PM EST
This discussion will provide a detailed overview of strategies for Beauty & Personal Care companies seeking to protect their brands on online marketplaces while simultaneously growing overall sales in a profitable manner. We will be joined by Dan Shorts of Church & Dwight who will discuss certain steps his company has taken to achieve these goals.
There is no cost to join. There are no Sales Pitches. No Service Providers. This event is co-hosted by BWG Connect and Vorys eControl. |
Partner at Vorys eControl
Daren is a partner in Vorys eControl. His practice is focused on protecting companies’ brand value by helping them to control their online sales.
Partner at Vorys eControl
Colleen is a partner in the Vorys Cincinnati office. Her practice focuses on counseling businesses on issues related to e-commerce and online brand protection. She is also the office chair of her firm’s Women’s Network, which is focused on the development, retention, and advancement of women at the firm.
Sales Team Lead at Church & Dwight
Church & Dwight is a world-leader in household and personal care products. Our global brands include ARM & HAMMER®, Batiste, OxiClean, Trojan, XTRA, Nair, First Response, Spinbrush, Orajel, vitafusion, Li’l Critters, Water Pik and FLAWLESS®. Founded in 1846, we have operations globally and are listed in the S&P 500.
Co-Founder at BWG Connect
Aaron Conant is Co-Founder and Managing Director of BWG Connect, a networking and knowledge sharing group used by thousands of brands to collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1600 brands a year and hosting over 150 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.