40%
40% of Respondents indicated that the overall performance of their beer portfolio was better than expected in Q4. 30% indicated in-line with forecasts and 30% indicated that it was worse than expected.
If you care about the evolution of the Spiked Seltzer category & the impact of a 2nd wave of COVID-19 on the beer industry you don’t want to miss this iteration of the report.
My utilization of BWG has certainly picked up during this period. You continue to do a great job with your value-add more apparent than ever in volatile times.