Quarterly Social Media Insight Report

Released Q2 2021

57 Pages

Format PDF

N: 78

Report Takeaway:


Average Respondent sentiment on Facebook’s positioning has significantly declined over the last 12 months, decreasing from a 6.37 out of 10 (on average) to a 5.40 out of 10 (on average).

Insights on:

BWG Strategy’s Quarterly Social Media (Ad Spend) Report captures response from 78 leading brands, agencies & social media marketing partners. Get detailed views on Q1 social media spend trends, the outlook for spend in 2021, views on the implications from Apple’s IDFA changes & more.

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What Are Insight Reports

Off the shelf and custom surveys from a network of over 125,000+ senior 
professionals and a proprietary database of over 1 million contacts.

My utilization of BWG has certainly picked up during this period. You continue to do a great job with your value-add more apparent than ever in volatile times.


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