Average Respondent sentiment on Facebook’s positioning has significantly declined over the last 12 months, decreasing from a 6.37 out of 10 (on average) to a 5.40 out of 10 (on average).
BWG Strategy’s Quarterly Social Media (Ad Spend) Report captures response from 78 leading brands, agencies & social media marketing partners. Get detailed views on Q1 social media spend trends, the outlook for spend in 2021, views on the implications from Apple’s IDFA changes & more.
My utilization of BWG has certainly picked up during this period. You continue to do a great job with your value-add more apparent than ever in volatile times.