~10% YoY
Respondents anticipate headline budget growth of ~10% YoY in 2021.
This is BWG’s 11th IT spend report. Each month, BWG surveys its network of IT decision makers across several areas of spend to develop a time series of budget expectations in the current year.
My utilization of BWG has certainly picked up during this period. You continue to do a great job with your value-add more apparent than ever in volatile times.
Transaction volume growth in 2019 vs. 2018 w/ rationale behind changes
6 Month Sentiment Tracker on Facebook/Instagram/Snapchat/Twitter competitive positioning, ability to gain budget share, drive value for advertisers w/ rationale behind the sentiment changes
12 Month sentiment tracker on Pinterest relative to its value proposition, ability to capture brand ad dollars, etc.