China eCommerce

Released Q1 2021

25 Pages

Format PDF

N: 26

Report Takeaway:


On average, Respondents saw 35.16% y/y GMV growth on Tmall in Q3’20 vs. Q3’19. In Q4’20, Respondents saw y/y GMV growth increase to 36.72% (on average). In Q1’21, Respondents expect to y/y GMV growth on Tmall to grow 39.50% (on average).

Insights on:

BWG Strategy captures responses from 26 Respondents (Brands, Agencies & Consultants) sharing detailed feedback on BABA, PDD & JD.

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