7.61/10
Average Respondent sentiment on Afterpay’s positioning relative to its overall value prop, ability to scale TPV, competitive moat, etc. has improved over the last 12 months, rising from a 5.78 out of 10 (on average) to a 7.61 out of 10 (on average).
This report captures detailed feedback from 43 merchants across categories that have implemented a BNPL solution at checkout. If you are looking for a deep dive on Afterpay’s positioning in the market, you are going to want to check this out.
My utilization of BWG has certainly picked up during this period. You continue to do a great job with your value-add more apparent than ever in volatile times.
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