The 2021 Reset: Streamline Your Roadmap with Digital Essentials

Feb 25, 2021 2:00 pm3:00 PM 


As the market continues to evolve and embrace change, digital will become even more prevalent! Organizations MUST establish a digital roadmap in order to survive and thrive in this new environment. Perficient, Adobe, and BWG Connect invite you to hear from your peers about concrete lessons learned and real-world challenges faced during these unprecedented times.

There is no cost to join. There are no Sales Pitches or Presentations.

This event is co-hosted by Adobe, Perficient, and BWG Connect.

Discussion Topics

  • Impact of the quantum leap in digitalization
  • How are business leaders resetting and redefining their roadmaps
  • Implementing a business strategy that aligns customer experiences, business capabilities, and the right technology - Essential to help your organization adapt and drive growth
  • Perficient’s Digital Essentials - A Roadmap to navigate the continuum of change

Event Partners

Guest Speaker

David Stallsmith

Director of Digital Strategy and Innovation at Perficient

David specializes in applying market insight and design thinking methods to solve complex customer experience, marketing, and employee engagement challenges. His areas of focus include digital transformation, innovation planning and customer experience strategy. He works with clients across a range of industries, notably branded manufacturing, technology, financial services, retail, and healthcare.

Kim Williams-Czopek

Director of Digital Strategy at Perficient

Kim works with clients to devise digital experience strategies and how to translate strategies to tactics. She specializes in digital commerce, digital product development, user research and testing strategies, and digital responsibility.

Jim Hertzfeld

Chief Strategist of Digital at Perficient

Jim Hertzfeld is Digital Chief Strategist and Principal for Strategy and Innovation for Perficient. He works with clients to convert customer insights into actionable digital transformation, customer experience, and innovation strategies, primarily in the retail and consumer markets segments. He has worked with many, including Target, Honda, TJX and Luxottica. He is based in Ann Arbor, Michigan.

Event Moderator

No speakers are set for this event -- yet!

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Event Information

Feb 25, 2021 2:00 pm - 3:00 PM

Event format


What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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