Online Sales Control In Europe

Dec 17, 2020 11:00 am12:00 PM 

Summary

European manufacturers and brands are grappling with how best to maintain lawful control over their sales in the age of Amazon. Business as usual is no longer a viable option for companies concerned about their long-term brand value – the massive disruption of distribution strategies caused by the increasing shift to eCommerce is coming too quickly and the stakes are too high.

As brands operating in Europe are quickly realizing, uncontrolled and unauthorized online sales can materially impair growth through lost sales, cause significant brand equity erosion, and lead to a poor consumer experience inconsistent with their desired brand image.  Brands grappling with these challenges in Europe must also deal with a more complex legal environment and ensure that any actions they take are effective and compliant with applicable law.

In this webinar, Daren Garcia, partner at eControl Global, will discuss strategies for maintaining lawful online sales control in Europe.

There is no cost to join. There are no Sales Pitches. No Service Providers.

This event is co-hosted by BWG Connect and Vorys eControl.

Discussion Topics

  • The latest market trends and dynamics across Europe
  • Predictions for the future of International online marketplaces
  • Brand protection and growth best practices across Europe

Event Partners

Guest Speaker

Daren Garcia

Partner at Vorys eControl

Daren is a partner in Vorys eControl. His practice is focused on protecting companies’ brand value by helping them to control their online sales.

Event Moderator

No speakers are set for this event -- yet!

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Event Information

Dec 17, 2020 11:00 am - 12:00 PM

Event format


BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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