How Fashion & Apparel Brands are Leveraging Amazon Pay to Increase DTC eCommerce Sales

Apr 12, 2021 3:00 pm4:00 PM 

Summary

Enabling DTC eCommerce growth is absolutely vital for brands in the fashion & apparel category. This conversation will focus on key components of any successful DTC experience that can ultimately improve the customer journey, increase conversion rates & improve sales. The strategies that will be discussed will be relevant for any brands selling products on their eCommerce site, but will mainly focus on tactics that fashion & apparel brands can implement.

There is no cost to join. There are no Sales Pitches or Presentations.

This event is co-hosted by Amazon Pay and BWG Connect.

Discussion Topics

  • Why 1st party customer data is absolutely vital for B2C brands
  • Today’s challenges for fashion & apparel brands
  • Check conversion rate optimization strategies that any brand can implement
  • How to build consensus and enterprise buy-in for prioritizing your DTC eCommerce site
  • Key lessons learned from brands that are successfully gaining DTC eCommerce traction with new & returning customers

Event Partner

Guest Speaker

JD Thomson

Account Executive at Amazon Pay

Experienced Sales Representative with a demonstrated history of working in the computer and network security industry.

Vincent Azanza

Business Development at Amazon Pay

Experienced Account Manager with a demonstrated history of working in the wine and spirits industry.

Event Moderator

Aaron Conant

Co-Founder & Managing Director at BWG Connect

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

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Event Information

Apr 12, 2021 3:00 pm - 4:00 PM

Event format

Roundtable Layout
Featuring 20+ executives, where everyone can contribute, ask questions and learn from peers
On-Topic Discussions
Q&A format, moderated by BWG Connect with group interaction throughout
Make Connections
Opportunities to network before and after
BRINGING TOGETHER INFLUENTIAL EXECUTIVES AND SENIOR PROFESSIONALS

What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG Connect, in conjunction with BWG Strategy, has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

In addition, BWG Connect provides free consultations & specializes in helping brands of all sizes with their eCommerce planning and execution. Our team has decades of experience related to the eCommerce & retail ecosystem, and will take the time to understand your goals so that we can help you build a winning strategy that is curated specifically for your business. We have had 1x1 conversations with over 3,000 brands and have a real-time pulse on what digital strategies are successful and why. This in-depth knowledge allows our team to operate on the cutting edge and provide our clients with best -in-class guidance on how to win in the digital world.
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