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May 3, 2022
Growing Your Brand Using Augmented Reality With Marc Uible of Threekit

In this episode of The Digital Deep Dive, Aaron Conant sits down with Marc Uible, Vice President of Marketing at Threekit, to discuss the benefits of a web-based augmented reality customer experience to promote your products. Marc talks about how 3D augmented reality can reduce photography and marketing costs, what data can reveal about consumer interactions, and configuring an environment to showcase complex products. 

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April 28, 2022
The Amazon Dilemma With John Ghiorso

In this episode of The Digital Deep Dive, Aaron Conant sits down with John Ghiorso, Founder and CEO at Orca Pacific, to discuss viewing Amazon as an opportunity to optimize your brand. John talks about the shift in brands considering Amazon as a growth platform, why establishing a budget is crucial for tremendous success, and using targeted marketing strategies to upscale products and increase ranking.

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April 21, 2022
The Digital Revolution: Strategy, Structure, Implementation, and Transformation With Michael Zakkour of 5 New Digital - Part 2

In this episode of The Digital Deep Dive podcast, Aaron Conant sits down with Michael Zakkour, Founder and Managing Director of 5 New Digital, to talk about how brands are interacting with the metaverse and associating with NFTs (non-fungible tokens). Michael discusses the monetization and consumption of brands in the digital space, how brands and retailers are engaging and using NFTs, and rapidly growing your brand in the metaverse by educating consumers on the value of your brand.

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April 21, 2022
The Digital Revolution: Strategy, Structure, Implementation, and Transformation With Michael Zakkour of 5 New Digital - Part 1

In this episode of TheDigital Deep Dive podcast, Aaron Conant interviews Michael Zakkour, Founder and Managing Director of 5 New Digital, about how companies can thrive in a world where the digital age continuously shapes consumer behavior and demands. They talk about the approaches brands can use to adapt and boost revenue through a robust unified digital commerce approach, ways to decrease customer acquisition costs, how the retail renaissance affects brand strategies, and much more.

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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