BWG Connect invites you to participate in an interactive discussion with Joseph Cooke, President at WPIC. Hear from your peers about concrete lessons learned and real-world challenges faced.
|There is no cost to join. There are no Sales Pitches or Presentations. No Service Providers.|
This event is co-hosted by BWG Connect and WPIC.
Introduction to 6/18 festival (how it compares to 11/11, where it came from, etc.)
What sort of promotions Chinese consumers expect during this festival.
Which sectors are performing strongly heading into the festival.
How the COVID-19 outbreak is affecting shopping habits in China.
Which products typically resonate over the course of the promotion.
What it takes to be a part of the official campaign.
How to plan, deploy, and profit.
Early numbers we’re seeing and what we’re expecting.
President at WPIC
WPIC is a full-service digital based in North America that delivers marketing and tech solutions for companies entering the China market and those looking to optimize their digital presence in China..
Managing Director at BWG Connect
Aaron Conant is Co-Founder and Managing Director of BWG Connect, a networking and knowledge sharing group used by thousands of brands to collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1600 brands a year and hosting over 150 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.